Podcast
Questions and Answers
What was the association of the coin-operated amusement industry?
What was the association of the coin-operated amusement industry?
- It was associated with organized crime and had a bad reputation. (correct)
- It was associated with philanthropic activities.
- It was associated with the government and was highly regulated
- It was associated with the church and had a good reputation.
Why did Nolan Bushnell struggle to find financial backing for Atari?
Why did Nolan Bushnell struggle to find financial backing for Atari?
- Due to the bad reputation of the coin-operated amusement industry and his appearance (correct)
- Due to the lack of interest in the video game industry.
- Due to his lack of experience in the business world
- Due to his previous failures in business ventures.
Who was willing to lend Atari money when they were struggling to find financial backing?
Who was willing to lend Atari money when they were struggling to find financial backing?
- Wells Fargo. (correct)
- Bank of America
- JP Morgan Chase
- Citibank.
Why did Atari hire untrained workers to keep up with the demand for Pong machines?
Why did Atari hire untrained workers to keep up with the demand for Pong machines?
What was the reason for rampant employee theft at Atari?
What was the reason for rampant employee theft at Atari?
What was the common drug used by Atari employees?
What was the common drug used by Atari employees?
How were Atari's assembly-line workers described?
How were Atari's assembly-line workers described?
What was the cause of tensions between management and the rank and file at Atari?
What was the cause of tensions between management and the rank and file at Atari?
What benefits did Atari's employees enjoy?
What benefits did Atari's employees enjoy?
Where were Atari's administrative offices located?
Where were Atari's administrative offices located?
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Study Notes
- The coin-operated amusement industry was associated with organized crime and had a bad reputation.
- Nolan Bushnell struggled to find financial backing for Atari due to this reputation and his appearance.
- Only Wells Fargo was willing to lend Atari money, and they were given a $50,000 credit line.
- Atari had trouble keeping up with demand for Pong machines and hired untrained workers, some of whom were involved in drugs and theft.
- Employee theft was rampant for a period, until Atari tightened security and fired many employees.
- Marijuana use was common at the Martin Avenue facility, but opinions differ on the extent of drug abuse.
- Atari's assembly-line workers were described as long-haired bikers, junkies, and hippies.
- There was a failed attempt to unionize the company, and tensions grew between management and the rank and file.
- Atari's employees enjoyed some benefits, such as free games and Friday night beer busts.
- Atari's administrative offices remained at the Scott Boulevard address, while the assembly plant was moved to a defunct roller-rink a few blocks away.
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