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Questions and Answers
What was the original purpose of coining the term 'triple bottom line'?
How has 'triple bottom line' thinking been largely perceived 25 years later?
What does John Elkington suggest as a management concept in the context of sustainability?
Study Notes
The Origins of Triple Bottom Line
- The term 'triple bottom line' was originally coined to expand the traditional reporting framework to include social, environmental, and economic performance.
Perceptions of Triple Bottom Line 25 Years Later
- After 25 years, the concept of 'triple bottom line' is largely perceived as a way to integrate sustainability into business practices, recognizing the interdependence of economic, social, and environmental factors.
John Elkington's Management Concept
- John Elkington suggests that the 'triple bottom line' should be a management concept that prioritizes the simultaneous pursuit of economic prosperity, social justice, and environmental stewardship in the context of sustainability.
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Description
Learn about the origins and evolution of the 'triple bottom line' concept coined by John Elkington, and its current status as a business principle. Explore its intended purpose and how it has been implemented over the past 25 years.
