Laws of Ux
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Questions and Answers

According to the Zeigarnik effect, which type of tasks are easier to remember?

  • Incomplete tasks (correct)
  • Tasks with artificial progress towards a goal
  • Completed tasks
  • Tasks with clear signifiers of additional content
  • What did Bluma Wulfovna Zeigarnik contribute to the establishment of in the Soviet Union?

  • Psychology
  • Psychiatry
  • Experimental psychology
  • Experimental psychopathology (correct)
  • Where did Bluma Wulfovna Zeigarnik found the Department of Psychology?

  • Lewin Memorial Award
  • Berlin School of experimental psychology
  • Institute of Higher Nervous Activity (correct)
  • Vygotsky Circle
  • According to the Zeigarnik effect, why do people remember uncompleted tasks better than completed tasks?

    <p>Uncompleted tasks create a sense of tension or unresolvedness</p> Signup and view all the answers

    What is one practical implication of the Zeigarnik effect?

    <p>Creating artificial progress towards a goal</p> Signup and view all the answers

    Who discovered the Zeigarnik effect?

    <p>Bluma Wulfovna Zeigarnik</p> Signup and view all the answers

    What did Bluma Wulfovna Zeigarnik contribute to the establishment of in the Soviet Union?

    <p>Experimental psychopathology</p> Signup and view all the answers

    Where did Bluma Wulfovna Zeigarnik work and meet her next big influence Vygowsky?

    <p>Institute of Higher Nervous Activity</p> Signup and view all the answers

    Users prefer websites that work the same way as other sites they already know.

    <p>True</p> Signup and view all the answers

    By leveraging existing mental models, we can create better user experiences.

    <p>True</p> Signup and view all the answers

    YouTube allowed users to switch between the old and new design when they launched a new version in 2017.

    <p>True</p> Signup and view all the answers

    Jakob Nielsen coined Jakob's Law and established the 'discount usability engineering' movement.

    <p>True</p> Signup and view all the answers

    Dr. Donald A. Norman co-founded the Nielsen Norman Group with Jakob Nielsen.

    <p>True</p> Signup and view all the answers

    According to Gestalt psychologists, humans naturally perceive objects as organized patterns and objects, a principle known as ______.

    <p>Prägnanz</p> Signup and view all the answers

    The principles of grouping, also known as Gestalt laws of grouping, were first proposed by ______ psychologists.

    <p>Gestalt</p> Signup and view all the answers

    The mind has an innate disposition to perceive patterns in the stimulus based on certain ______.

    <p>rules</p> Signup and view all the answers

    The principles of grouping are organized into five categories: Proximity, Similarity, Continuity, ______, and Connectedness.

    <p>Closure</p> Signup and view all the answers

    Gestalt psychologists argued that these principles exist because the mind has an innate disposition to perceive patterns in the stimulus based on certain ______.

    <p>rules</p> Signup and view all the answers

    True or false: Proximity is one of the principles of grouping proposed by Gestalt psychologists.

    <p>True</p> Signup and view all the answers

    True or false: Proximity helps users understand and organize information faster and more efficiently.

    <p>True</p> Signup and view all the answers

    True or false: The principles of grouping are organized into four categories: Proximity, Similarity, Continuity, and Closure.

    <p>False</p> Signup and view all the answers

    True or false: The principles of grouping were first proposed by Gestalt psychologists to account for the observation that humans naturally perceive objects as organized patterns and objects.

    <p>True</p> Signup and view all the answers

    True or false: The principles of grouping are also known as Gestalt laws of grouping.

    <p>True</p> Signup and view all the answers

    According to psychologist Max Wertheimer, the human eye simplifies complex shapes by transforming them into a single, unified ______.

    <p>shape</p> Signup and view all the answers

    Max Wertheimer observed a series of lights flashing on and off at a railroad crossing, and it appeared as if a single light moves around the marquee, when in reality it's a series of bulbs turning on and off and the lights don't ______.

    <p>move</p> Signup and view all the answers

    Research confirms that people are better able to visually process and remember ______ figures than complex figures.

    <p>simple</p> Signup and view all the answers

    Max Wertheimer's observation led to a set of descriptive principles about how we visually perceive ______.

    <p>objects</p> Signup and view all the answers

    People will perceive and interpret ambiguous or complex images as the ______ form possible, because it is the interpretation that requires the least cognitive effort.

    <p>simplest</p> Signup and view all the answers

    Match the following principles of grouping with their descriptions:

    <p>Proximity = Elements that are close together are perceived as a group Similarity = Elements that look similar are perceived as related Continuity = The eye is drawn along paths, lines and curves Connectedness = Elements that are physically connected are perceived as a group</p> Signup and view all the answers

    Match the following factors with their roles in element grouping:

    <p>Color = Can signal that elements belong to the same group Shape = Can indicate elements share a common meaning or functionality Size = Can differentiate elements from one another Orientation = Can signal that elements belong to the same group</p> Signup and view all the answers

    Match the following terms with their definitions:

    <p>Prägnanz = The principle that humans naturally perceive objects as organized patterns Gestalt laws of grouping = A set of principles in psychology for perceiving patterns in stimuli Visual Differentiation = Ensuring links and navigation systems are distinct from normal text elements Movement = Can signal that elements belong to the same group</p> Signup and view all the answers

    Match the following principles with their roles in human perception:

    <p>Closure = The mind completes incomplete shapes to form a whole Continuity = The mind prefers continuous or smooth paths in visual elements Similarity = The mind groups similar looking items together Proximity = The mind groups close items together</p> Signup and view all the answers

    Match the following principles with their definitions:

    <p>Gestalt laws of grouping = Principles proposed by Gestalt psychologists to explain how humans perceive patterns Prägnanz = The principle that humans naturally perceive objects as organized patterns and objects Visual Differentiation = The practice of making certain elements look different from others, such as links from normal text Innate disposition = The mind's natural tendency to perceive patterns in stimuli</p> Signup and view all the answers

    The principles of grouping are organized into five categories: Proximity, Similarity, Continuity, ______, and Connectedness.

    <p>Closure</p> Signup and view all the answers

    Elements that are visually similar will be perceived as ______.

    <p>related</p> Signup and view all the answers

    Ensure that links and navigation systems are visually ______ from normal text elements.

    <p>differentiated</p> Signup and view all the answers

    The principles of grouping (or Gestalt laws of grouping) are a set of principles in ______, first proposed by Gestalt psychologists.

    <p>psychology</p> Signup and view all the answers

    ______ are visually similar will be perceived as related.

    <p>Elements</p> Signup and view all the answers

    Which principle of grouping refers to the idea that elements that are visually connected are perceived as more related?

    <p>Connectedness</p> Signup and view all the answers

    What are the five categories of the principles of grouping proposed by Gestalt psychologists?

    <p>Proximity, Similarity, Continuity, Closure, Connectedness</p> Signup and view all the answers

    Which example demonstrates the Law of Uniform Connectedness?

    <p>Google Search Results</p> Signup and view all the answers

    What is the purpose of using a tangible connecting reference in visual design?

    <p>To create a visual connection between elements</p> Signup and view all the answers

    What is the term for the principle that states humans naturally perceive objects as organized patterns and objects?

    <p>Prägnanz</p> Signup and view all the answers

    The average person can keep 7 (plus or minus 2) items in their working memory.

    <p>True</p> Signup and view all the answers

    George Miller asserted that the span of immediate memory is limited to around 7 pieces of information.

    <p>True</p> Signup and view all the answers

    The main unit of information is the byte.

    <p>False</p> Signup and view all the answers

    The principles of grouping proposed by Gestalt psychologists are Proximity, Similarity, Continuity, Closure, and Connectedness.

    <p>False</p> Signup and view all the answers

    The Zeigarnik effect refers to the phenomenon where people remember incomplete or interrupted tasks better than completed tasks.

    <p>True</p> Signup and view all the answers

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