The Rise of Chinese Brands

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Questions and Answers

Which category of products have Chinese businesses occupied top-selling spots in, according to the text?

  • Furniture and home decor
  • Electronics
  • Food and beverages
  • Cosmetics, fashion, and home appliances (correct)

What is the reason for Chinese brands gaining a distinct edge, according to the text?

  • A decrease in competition from foreign brands
  • A decrease in production costs
  • An increase in government subsidies for domestic companies
  • A shift in consumer demands (correct)

What has been the effect of President Xi's push for domestic demand to be a major engine of economic growth, according to the text?

  • A decrease in government support for cultural heritage and tradition
  • A surge in sales for domestic brands like Anta (correct)
  • An increase in foreign investment in Chinese companies
  • A decrease in sales for Chinese-made products

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Study Notes

  1. Singles Day in China is shifting towards domestic companies supported by the Chinese government.
  2. Chinese businesses have occupied top-selling spots in several categories, including cosmetics, fashion, and home appliances.
  3. Chinese companies have evolved, with their quality rising and their popularity surging.
  4. Homegrown brands are better equipped to address the needs of domestic consumers and adapt to a country's shifting trends.
  5. Chinese brands are gaining a distinct edge as consumer demands shift.
  6. Some brands have leaned more explicitly into Chinese culture, a reaction to broader state-backed efforts to strengthen cultural heritage and tradition.
  7. President Xi has pushed domestic demand to be a major engine of economic growth.
  8. Chinese consumers are growing more accepting and supportive of Chinese-made products.
  9. Anta's sales have surged, while Adidas's sales in China have dropped.
  10. Chinese culture is becoming more important, and people care more and more about their own national culture.

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