Podcast
Questions and Answers
True or false: The Betty Crocker Show aired from 1950-1952.
True or false: The Betty Crocker Show aired from 1950-1952.
True
True or false: Betty Crocker made her way to television after the Office of War Information.
True or false: Betty Crocker made her way to television after the Office of War Information.
True
True or false: Adelaide Hawley Cumming played the role of Betty Crocker in The Betty Crocker Show.
True or false: Adelaide Hawley Cumming played the role of Betty Crocker in The Betty Crocker Show.
True
True or false: Betty Crocker products were commissioned by General Mills in 1942.
True or false: Betty Crocker products were commissioned by General Mills in 1942.
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True or false: Betty Crocker groceries are sold on every continent, including Antarctica.
True or false: Betty Crocker groceries are sold on every continent, including Antarctica.
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True or false: Betty Crocker was a real person?
True or false: Betty Crocker was a real person?
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True or false: Betty Crocker was created as a result of a contest giveaway?
True or false: Betty Crocker was created as a result of a contest giveaway?
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True or false: The Gold Medal advertising department had an all-female staff?
True or false: The Gold Medal advertising department had an all-female staff?
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True or false: Betty Crocker was the voice of a cooking show on radio?
True or false: Betty Crocker was the voice of a cooking show on radio?
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True or false: Betty Crocker Cooking School of the Air was one of the longest-running radio broadcasts in U.S. history?
True or false: Betty Crocker Cooking School of the Air was one of the longest-running radio broadcasts in U.S. history?
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Study Notes
The Creation and Evolution of Betty Crocker
- Betty Crocker was a fictional character created by the Washburn-Crosby Co. (later General Mills) in 1921.
- The character was invented as a response to baking queries from female readers who completed a puzzle contest.
- Initially, the advertising team responded to the letters, but advertising manager Samuel Gale thought the women would prefer advice from another woman.
- The name "Betty" was chosen for its wholesome and friendly connotation, while "Crocker" was a tribute to a retired company director.
- Marjorie Child Husted, a home economist, became the voice and writer for Betty Crocker on the radio show "Betty Crocker Cooking School of the Air" in 1924.
- The radio show became one of the longest-running broadcasts in U.S. history, lasting for 24 years.
- Betty Crocker's popularity grew, and she hosted a program called "Our Nation's Rations" during World War II.
- Betty Crocker transitioned to television with shows like "The Betty Crocker Show" and "Betty Crocker Star Matinee," portrayed by actress Adelaide Hawley Cumming.
- General Mills introduced a line of Betty Crocker products, starting with a dried soup mix in 1942.
- Today, Betty Crocker products are sold worldwide, except in Antarctica.
- General Mills still has a "Betty Crocker" available to answer culinary questions at their headquarters in Minnesota.
- Betty Crocker has become an iconic figure in the food industry, representing home baking and cooking expertise.
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Description
Test your knowledge on the history of Betty Crocker with this quiz! Discover how this iconic persona was created and learn interesting facts about the Washburn-Crosby Co. and General Mills. Challenge yourself and see how much you know about the origins of Betty Crocker.