The Framework of Digital Marketing

Which type of digital marketing involves the brand directly paying the media company?

Which type of digital marketing involves the brand controlling the channel?

Which type of digital marketing focuses on consumers and/or other companies becoming the channel?

Which type of digital marketing involves social media, influencer engagement, and user-generated content?

Which type of digital marketing focuses on potential customers finding the brand by searching their interests or pain points?

Which type of digital marketing involves the brand directly paying the media company?

Which type of digital marketing focuses on potential customers finding the brand by searching their interests or pain points?

Which type of digital marketing involves consumers and/or other companies becoming the channel for brand exposure?

Which type of digital marketing involves social media, influencer engagement, and user-generated content?

Which type of digital marketing pushes the brand's message in front of consumers for awareness?