Podcast
Questions and Answers
What is the marshmallow challenge?
What is the marshmallow challenge?
What is the most important factor for successfully completing the marshmallow challenge?
What is the most important factor for successfully completing the marshmallow challenge?
Which group of people is the best at building tall structures?
Which group of people is the best at building tall structures?
What is the goal of the marshmallow challenge?
What is the goal of the marshmallow challenge?
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How can the marshmallow challenge help designers?
How can the marshmallow challenge help designers?
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What is the main reason business students have difficulty with the marshmallow challenge?
What is the main reason business students have difficulty with the marshmallow challenge?
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What is the most important factor for kindergarteners when doing the marshmallow challenge?
What is the most important factor for kindergarteners when doing the marshmallow challenge?
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What is the main benefit of completing the marshmallow challenge?
What is the main benefit of completing the marshmallow challenge?
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What is the most important factor for architects and engineers when doing the marshmallow challenge?
What is the most important factor for architects and engineers when doing the marshmallow challenge?
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How can the marshmallow challenge help designers build the right prototype?
How can the marshmallow challenge help designers build the right prototype?
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Study Notes
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Business students tend to have a lot of "uh-oh" moments when building structures with a marshmallow on top because the weight of the marshmallow causes the entire structure to buckle and collapse.
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Kindergarteners are better at building tall structures than most adults because they start with the marshmallow and build prototypes that allow for instant feedback about what works and what doesn't work.
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Architects and engineers are the best at building tall structures because they understand triangles and self-reinforcing geometrical patterns.
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The marshmallow challenge is a way for designers to identify the hidden assumptions that they make while working on a project.
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The challenge provides a shared experience and a common language that can help designers build the right prototype.
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The experience of completing the challenge can help designers turn an "uh-oh" moment into a "ta-da" moment.
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Description
The marshmallow challenge is a quiz designed to help designers identify the hidden assumptions that they make while working on a project. The quiz consists of three parts: in part 1, designers are asked to build a structure with a marshmallow on top and then compare their results to those of a kindergarten student; in part 2, architects and engineers are asked to build a Tall Tower of Hanoi using marshmallows and Styrofoam balls; and in part 3, designers are asked to build a structure with a marshmallow on top and then compare their results to those of a professional architect