Podcast
Questions and Answers
- Advertise based on what they want but give them what they ______
- Advertise based on what they want but give them what they ______
need
According to Trevor Otts' Principles, what is the revenue model for getting the client in motion?
According to Trevor Otts' Principles, what is the revenue model for getting the client in motion?
- All-inclusive
- Inclusive
- Exclusive
- Evergreen (correct)
- The closer you are to the ______, the harder it will be for you to catch a client
- The closer you are to the ______, the harder it will be for you to catch a client
competition
What does Trevor Otts' Principles say about advertising?
What does Trevor Otts' Principles say about advertising?
- All-inclusive is great for vacation but terrible for business, ______ is what you want
- All-inclusive is great for vacation but terrible for business, ______ is what you want
What is Trevor Otts' Principles' view on the number of customers you need?
What is Trevor Otts' Principles' view on the number of customers you need?
- Renaming it makes it ______
- Renaming it makes it ______
What does Trevor Otts' Principles say about the evergreen revenue model?
What does Trevor Otts' Principles say about the evergreen revenue model?
- In order for something to be true, the equal and opposite must also be ______
- In order for something to be true, the equal and opposite must also be ______
What is Trevor Otts' Principles' view on creating more customers?
What is Trevor Otts' Principles' view on creating more customers?
- If you do what you love, you will never work a day in your life. If you do what you hate, it will ______ you
- If you do what you love, you will never work a day in your life. If you do what you hate, it will ______ you
What does Trevor Otts' Principles say about your brand?
What does Trevor Otts' Principles say about your brand?
What is Trevor Otts' Principles' view on the competition?
What is Trevor Otts' Principles' view on the competition?
- There's more money in what you know than what you ______
- There's more money in what you know than what you ______
- Marketing isn't just about the customers you want to bring in, it's also about the customers you want to ______ out
- Marketing isn't just about the customers you want to bring in, it's also about the customers you want to ______ out
What does Trevor Otts' Principles say about doing what you love?
What does Trevor Otts' Principles say about doing what you love?
Study Notes
Trevor Otts' Principles: Complete Theory List as of Sept 9, 2022
- Advertise based on what they want but give them what they need.
- The closer you are to the competition, the harder it will be for you to catch a client.
- All-inclusive is great for vacation but terrible for business, exclusive is what you want.
- Renaming it makes it new.
- In order for something to be true, the equal and opposite must also be true.
- If you do what you love, you will never work a day in your life. If you do what you hate, it will kill you.
- There's more money in what you know than what you sell.
- Sometimes creating more customers just creates a harder job for you.
- You don't always need more customers, sometimes you need the customers you already have purchasing more of your products.
- The evergreen revenue model is the purpose of getting the client in motion. Money is not the only motivator.
- Marketing isn't just about the customers you want to bring in, it's also about the customers you want to keep out.
- Your brand is a communication tool. It should communicate what you do and the results you deliver.
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Description
How well do you know Trevor Otts' principles for business success? Test your knowledge with this quiz that covers his complete theory list as of Sept 9, 202
