Podcast
Questions and Answers
Which factor determines the type of accommodations that will be made available?
Which factor determines the type of accommodations that will be made available?
- The nature of the environment and other related factors (correct)
- The price the guests are willing to pay
- The services required by the guests
- The facilities provided by the competition
How can hotels be classified based on location?
How can hotels be classified based on location?
- City center, suburban, airport, highway, and resorts (correct)
- Based on the type of guests
- Based on price
- Commercial, convention, and resort
What should the facilities of accommodations in marketing at least equal to?
What should the facilities of accommodations in marketing at least equal to?
- The facilities provided by the competition (correct)
- The type of activities engaged in at the destinations
- The price the guests are willing to pay
- The services required by the guests
What is a meaningful classification of hotels?
What is a meaningful classification of hotels?
What factors determine the demand for accommodations?
What factors determine the demand for accommodations?
Study Notes
Accommodation Types and Classification
- The type of accommodations made available is determined by target market segmentation.
- Hotels can be classified based on location into:
- Urban hotels
- Suburban hotels
- Resort hotels
- Airport hotels
- Highway hotels
- In marketing, the facilities of accommodations should at least equal to the expectations of the target market.
Hotel Classification
- A meaningful classification of hotels is based on:
- Star rating system (1-5 stars)
- Service level (luxury, upscale, mid-range, budget)
- Hotel type (resort, boutique, business, etc.)
Demand for Accommodations
- The demand for accommodations is determined by:
- Business and economic factors
- Seasonality
- Location and accessibility
- Special events and festivities
- Globalization and tourism trends
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Description
Test your knowledge on the sectors of the hospitality industry with this quiz! Learn about different types of accommodations and how they cater to varying guest demands and competition. Explore key marketing concepts in the industry and discover how facilities can stay competitive.