Podcast
Questions and Answers
Which factor determines the type of accommodations that will be made available?
Which factor determines the type of accommodations that will be made available?
How can hotels be classified based on location?
How can hotels be classified based on location?
What should the facilities of accommodations in marketing at least equal to?
What should the facilities of accommodations in marketing at least equal to?
What is a meaningful classification of hotels?
What is a meaningful classification of hotels?
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What factors determine the demand for accommodations?
What factors determine the demand for accommodations?
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Study Notes
Accommodation Types and Classification
- The type of accommodations made available is determined by target market segmentation.
- Hotels can be classified based on location into:
- Urban hotels
- Suburban hotels
- Resort hotels
- Airport hotels
- Highway hotels
- In marketing, the facilities of accommodations should at least equal to the expectations of the target market.
Hotel Classification
- A meaningful classification of hotels is based on:
- Star rating system (1-5 stars)
- Service level (luxury, upscale, mid-range, budget)
- Hotel type (resort, boutique, business, etc.)
Demand for Accommodations
- The demand for accommodations is determined by:
- Business and economic factors
- Seasonality
- Location and accessibility
- Special events and festivities
- Globalization and tourism trends
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Description
Test your knowledge on the sectors of the hospitality industry with this quiz! Learn about different types of accommodations and how they cater to varying guest demands and competition. Explore key marketing concepts in the industry and discover how facilities can stay competitive.
