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Questions and Answers

What can be expected if Africa accelerates its adoption of digital and mobile technologies?

  • Lower business opportunities
  • Major productivity gains (correct)
  • Decrease in living standards
  • Minimal impact on productivity gains
  • What is the potential of technology adoption in agriculture according to the text?

  • Improving access to markets and generating better prices for produce (correct)
  • Reducing the need for farmers to work in the fields
  • Limiting the types of crops that small-scale farmers can produce
  • Decreasing the reliance on weather forecasts and financial tips
  • What is one way in which digital startups are helping farmers, as per the text?

  • Measuring and analyzing soil data for optimal farming practices (correct)
  • Creating music playlists for farm work
  • Providing cooking recipes for farm produce
  • Developing fashion trends for the beauty industry
  • How can data-driven solutions assist governments and private infrastructure investors, based on the text?

    <p>By focusing new projects on regions with high agricultural production</p> Signup and view all the answers

    What is one of the key services offered by Jumia to encourage e-commerce growth in Africa?

    <p>A logistics service for package delivery and a sales program called JForce.</p> Signup and view all the answers

    What are major infrastructure expansions and investments from tech companies supporting?

    <p>E-commerce growth</p> Signup and view all the answers

    What has been a key factor contributing to Jumia's growth?

    <p>Broad selection of products and services for consumers</p> Signup and view all the answers

    Study Notes

    • Sacha Poignonnec, CEO of Jumia, expressed disappointment over the underfunded and smaller African technology sector.
    • Jumia, launched in 2012 by Rocket Internet, became Africa's first technology "unicorn" with a valuation over $1 billion due to investments from global firms like Goldman Sachs and MTN.
    • Jumia offers consumers a broad selection of products and services, and operates in 13 African countries, with about half its sales coming from outside large cities.
    • The company has a logistics service, delivering 8 million packages in 2017, and has created JForce sales program and in-house payment platform to encourage e-commerce growth in Africa.
    • Internet-related services are a powerful driver for economic growth and social development, contributing to over 10% of GDP growth in China, India, and Brazil.
    • Africa's internet penetration lags behind other regions, with only 28% of its population online in 2016, but new broadband connections grew at 34% per annum between 2008 and 2015.
    • Mobile data traffic in Africa is expected to increase sevenfold between 2017 and 2022, and major infrastructure expansions and investments from tech companies are underway to support the digital boom in Africa.
    • E-commerce in Africa is growing rapidly, with online retailers in Nigeria experiencing annual revenue growth since 2010.
    • Mobile financial services in sub-Saharan Africa have already shifted the business landscape, with 122 million active users and over one in ten sub-Saharan Africans having a mobile money account.
    • Harnessing the full potential of the internet in Africa could add $300 billion to the continent's GDP by 2025.
    • The example of mobile telephony in Africa shows that the projection for digital technology impact is not far-fetched, as cell phones have already had a significant effect on increasing access to telecommunications.
    • The text highlights the emergence of innovative business models and the improvement of processes and services across various sectors, with the potential to make a significant leap forward in healthcare, education, and public services.

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    Description

    Explore the impact of rapid digital and mobile technology adoption in agriculture, and the leapfrog opportunities it presents for farmers and technology firms. Learn about the potential for digital solutions to improve access to expertise, information, markets, and prices for agricultural produce.

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