SWOTT Analysis Quiz

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Questions and Answers

What is the minimum number of Happy Faces required in any category to consider a product or service in the evaluation process?

  • 15 Happy Faces
  • 3 Happy Faces
  • 5 Happy Faces
  • 10 Happy Faces (correct)

How should weights be initially assigned to factors in the SWOTT analysis if there are less than ten factors?

  • 20% per factor
  • Weights are not assigned to factors with less than ten
  • 5-10% per factor, with additional weight for Strengths and Weaknesses (correct)
  • Equal weight for all factors

Which factors are considered in the SWOTT analysis?

  • Strengths, weaknesses, opportunities, threats, and tactics
  • Strengths, weaknesses, opportunities, threats, and trends (correct)
  • Strengths, weaknesses, operations, threats, and trends
  • Successes, weaknesses, opportunities, threats, and trends

What do strengths represent in the SWOTT analysis?

<p>Internal advantages (A)</p> Signup and view all the answers

What are trends, as mentioned in the text, used for in the evaluation process?

<p>As a tool to select the best product or service to address market needs (D)</p> Signup and view all the answers

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