SWOT Analysis: A Strategic Planning Tool
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Questions and Answers

What is the purpose of using SWOT analysis?

  • To develop a marketing strategy only
  • To evaluate organizational performance only
  • To identify internal strengths and external opportunities (correct)
  • To identify potential partnerships and collaborations only
  • What does the 'S' in SWOT stand for?

  • Strength (correct)
  • Strategic
  • Service
  • Success
  • Why are opportunities and threats considered external factors in SWOT analysis?

  • Because they are directly controlled by the members of the firm
  • Because they are not influenced by market conditions
  • Because they are not fully controlled by the members of the firm (correct)
  • Because they have little impact on the viability of a project or business
  • What is one of the advantages of SWOT Analysis mentioned in the text?

    <p>Provides a clear overview of a company's current situation</p> Signup and view all the answers

    What does SWOT Analysis help companies to prioritize?

    <p>Areas for improvement</p> Signup and view all the answers

    Which type of companies can use SWOT Analysis, according to the text?

    <p>Companies of all sizes and industries</p> Signup and view all the answers

    What is a potential disadvantage of conducting a SWOT Analysis?

    <p>Time-consuming and resource-intensive process</p> Signup and view all the answers

    What is one of the main advantages of SWOT Analysis?

    <p>Identifying internal strengths and external opportunities</p> Signup and view all the answers

    When can a SWOT analysis offer helpful perspectives?

    <p>At any stage of an effort</p> Signup and view all the answers

    What does identifying opportunities for success in the context of threats help to clarify?

    <p>Directions and choices</p> Signup and view all the answers

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