Sustainable Water Bottles

Shift to Modern Consumers

• Environmental concerns played a significant role in the shift towards modern consumers carrying reusable water bottles
• Fifty years ago, college students did not carry water bottles, likely due to the lack of awareness about the environment and the abundance of clean water from public fountains

Effects of Reducing Single-Use Plastic Bottles

• One effect of the environmentally driven effort to reduce the use of single-use plastic bottles is the widespread adoption of reusable water bottles

Modern Consumers

• One characteristic of modern consumers is their environmental consciousness, leading to a shift towards carrying reusable water bottles
• Modern consumers typically carry reusable water bottles in their backpacks, reflecting a change in consumer behavior and values