Supply Chain Management (SCM) Basics

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Questions and Answers

What is the main focus of supply chain management?

  • Managing inventory levels in warehouses
  • Coordinating all supply activities from suppliers to customers (correct)
  • Coordinating production activities within an organization
  • Developing marketing strategies for new products

What type of supply chain transactions involve interactions with suppliers and intermediaries?

  • Upstream supply chain (correct)
  • Efficient customer response
  • Downstream supply chain
  • Reverse logistics

What is the primary goal of Efficient Customer Response (ECR)?

  • Improving supplier relationships
  • Creating and satisfying customer demand (correct)
  • Reducing transportation costs
  • Increasing production capacity

What is the opposite of upstream supply chain?

<p>Downstream supply chain (A)</p> Signup and view all the answers

Which of the following is equivalent to sell-side e-commerce?

<p>Downstream supply chain (B)</p> Signup and view all the answers

Which type of supply chain involves customers who are actively involved in product and service application?

<p>Pull supply chain (C)</p> Signup and view all the answers

What is the primary objective of a value chain?

<p>To add value to products and services delivered to customers (B)</p> Signup and view all the answers

Which type of supply chain involves the distribution of products to passive customers?

<p>Push supply chain (B)</p> Signup and view all the answers

What is the key difference between a push supply chain and a pull supply chain?

<p>The level of customer involvement (C)</p> Signup and view all the answers

Which of the following is NOT a characteristic of a value chain?

<p>Emphasis on customer involvement (C)</p> Signup and view all the answers

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Study Notes

Supply Chain Management (SCM)

  • The coordination of all supply activities within an organization, involving suppliers, partners, and customers.

Supply Chain Directions

  • Upstream Supply Chain: Transactions between an organization and its suppliers and intermediaries, similar to buy-side e-commerce.
  • Downstream Supply Chain: Transactions between an organization and its customers and intermediaries, similar to sell-side e-commerce.

Efficient Customer Response (ECR)

  • A strategy to create and satisfy customer demand by optimizing:
    • Product assortment strategies
    • Promotions
    • New product introductions

Supply Chain Types

  • Push Supply Chain: Emphasizes distributing products to passive customers, where the customer is not actively involved in the product's delivery or application.
  • Pull Supply Chain: Emphasizes delivering value to active customers who are involved in the product and service application, and are more engaged in the process.

Value Chain

  • Value Chain Model: A framework that considers how supply chain activities can add value to products and services delivered to customers, focusing on the value creation process.

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