Recent Lessons

Show all results for ""

Feature Overview

Ace your exams with our all-in-one platform for creating and sharing quizzes and tests.

Quizzes

Create quizzes and tests automatically from your content using AI.

Flashcards

Automatically turn your notes into digital flashcards.

Share, Export & Embed

Share with classmates or export to Excel and your learning management system.

Stats & Reporting

Auto-grading quizzes and tests with detailed stats and reports.

Mobile Apps

The smarter way to study – wherever you are.

Pricing

Search...

5 Questions

0 Views

Supermarket Shopping Secrets

Choose a study mode

Play Quiz

Study Flashcards

Spaced Repetition

Chat to lesson

Podcast

Play an AI-generated podcast conversation about this lesson

Questions and Answers

What is the main reason why supermarkets place milk at the back of the store?

To ensure that the milk is kept at a cooler temperature.

To promote the sale of other products that are located near the milk.

To encourage shoppers to purchase more items on their way to the milk. (correct)

To create a more organized layout for the store.

What is the purpose of placing large displays in the middle of aisles?

To slow down shoppers and encourage browsing. (correct)

To showcase new and popular products.

To create a more visually appealing shopping environment.

To provide shoppers with easy access to products.

Which of the following is NOT mentioned as a strategy supermarkets use to increase sales?

Placing tempting items at the checkout.

Positioning products at eye level.

Offering discounts and promotions. (correct)

Using bright lighting to highlight products.

Why do companies pay to place their products at adult eye level?

<p>To ensure their products are visible to the majority of shoppers.</p> Signup and view all the answers

What is the main idea of the text?

<p>Supermarkets employ various strategies to maximize customer spending.</p> Signup and view all the answers

Study Notes

Supermarket Shopping Tricks

Every extra minute spent in a supermarket leads to an average additional expense of 2 euros.
Supermarkets are designed to slow down customers to increase spending.

Store Layout Strategy

Essential items like milk are often placed at the back of the store to encourage customers to explore other aisles.
Large displays are strategically placed in the middle of aisles to slow down shoppers.
Tempting products like magazines, batteries, and chocolate are placed near the exit to encourage impulse purchases.

Impulse Purchases

Products placed at eye level sell significantly better than others.
Companies pay to position their products at specific eye levels to target adult or children's sales.
Brand-name products and high-profit items are often placed at eye level to maximize sales.

Checkout Line Strategy

The checkout line area sells roughly three times as much merchandise per square meter as the rest of the store.
Products available in the checkout line are designed to encourage impulse purchases while customers wait.

Studying That Suits You

Use AI to generate personalized quizzes and flashcards to suit your learning preferences.

Description

Learn about the hidden tricks supermarkets use to get you to spend more. From slowing you down to strategic product placement, discover the secrets behind your shopping experience.