Stryker Sports Medicine Overview
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Questions and Answers

What does the job at Stryker entail?

You'll be the face of Stryker products, preparing and participating in sales pitches, managing inventory reports, negotiating prices, and solving product problems for customers.

Why do you want to work for Stryker?

Consistently listed as a top place to work and the desire to make a difference.

My talents include being a _________.

strong communicator, competitive, persistent

What is an example of your communication skills?

<p>Managed over 150 customers and maintained communication from the CEO to the janitor to ensure performance standards.</p> Signup and view all the answers

What does being competitive mean to you?

<p>Striving to be the best and consistently checking performance to exceed personal and team goals.</p> Signup and view all the answers

How do you demonstrate persistence?

<p>I do not give up on a deal, even after many rejections, and successfully closed a deal after three years.</p> Signup and view all the answers

How do you manage multiple tasks?

<p>By being organized and balancing personal and professional responsibilities effectively.</p> Signup and view all the answers

Are you persuasive?

<p>Yes, I have built a career around persuading people to agree to meetings and purchases.</p> Signup and view all the answers

What does a typical day in your current sales role look like?

<p>Checking in with customers, cold calling prospects, scheduling meetings, and working with hospitals on their technology.</p> Signup and view all the answers

How do you build relationships with clients?

<p>By making personal connections and being consistent in presence.</p> Signup and view all the answers

Do you prefer commission or salary?

<p>Commission, as it allows me to control my earnings.</p> Signup and view all the answers

Are you a chameleon in your work environment?

<p>True</p> Signup and view all the answers

What is your greatest weakness?

<p>I have a hard time saying no because I like to please people.</p> Signup and view all the answers

What are you most proud of?

<p>Achieving last year's sales record while managing personal challenges.</p> Signup and view all the answers

What does money mean to you?

<p>Money is security and a driving force for success.</p> Signup and view all the answers

Would you rather be liked than respected?

<p>True</p> Signup and view all the answers

What drives you?

<p>Passion for selling, helping people, and the need to win.</p> Signup and view all the answers

How do you handle conflict?

<p>By assessing the situation objectively and maintaining a focus on the bigger picture.</p> Signup and view all the answers

What are your short term goals?

<p>To establish a strong medical sales career and grow the Lake Charles territory.</p> Signup and view all the answers

What are your long term goals?

<p>To mentor others and take on increasing responsibilities.</p> Signup and view all the answers

Do you ever turn off work?

<p>False</p> Signup and view all the answers

What accolades have you received in your career?

<p>First female and youngest rep in top 5%, Employee of the Month, top 2% for 4 years.</p> Signup and view all the answers

Is there a misconception about you?

<p>False</p> Signup and view all the answers

Why should I hire you over the other candidates?

<p>Proven sales record and strong relationships with local doctors.</p> Signup and view all the answers

What sports did you play in high school?

<p>Cheer and Track (high jump).</p> Signup and view all the answers

What is Air+?

<p>An all-inside meniscal repair system, the only device that includes a flexible needle.</p> Signup and view all the answers

What is Iconix?

<p>An all-suture anchor platform.</p> Signup and view all the answers

What area does sports medicine cover?

<p>Shoulder, small joint, hip, and knee.</p> Signup and view all the answers

What do HipMap and HipCheck do?

<p>Provide 3D preoperative planning and real-time intraoperative feedback.</p> Signup and view all the answers

What is the Omega Self-Punching Knotless Anchor System?

<p>A self-punching all-PEEK knotless anchor platform with screw-in fixation.</p> Signup and view all the answers

How many products are in sports medicine?

<p>53 product types.</p> Signup and view all the answers

What procedures are offered?

<p>Shoulder instability repair and rotator cuff repair.</p> Signup and view all the answers

What systems are in Sports Medicine?

<p>Advanced Imaging Modalities 4K and SPY Fluorescence.</p> Signup and view all the answers

How do you keep long-term customers engaged?

<p>By prioritizing their interests and seeking the next best solution.</p> Signup and view all the answers

What is your relationship like with your best client?

<p>A personal and professional connection, exemplified by my work with George.</p> Signup and view all the answers

How would you sell to a client loyal to a competitor?

<p>Focus on product benefits while maintaining a constant presence.</p> Signup and view all the answers

What will you do if a doctor is against using your brand?

<p>Create a personal connection and cultivate that relationship before introducing the product.</p> Signup and view all the answers

Are you a blue collar or white collar salesperson?

<p>False</p> Signup and view all the answers

What is your greatest accomplishment in your life segments?

<p>Before college: President of my class; During college: Winning a sales competition; Post college: Last year's sales record.</p> Signup and view all the answers

How do you overcome selling an inferior product?

<p>By selling myself and the brand behind it.</p> Signup and view all the answers

Tell me about Billy, personally.

<p>He is a Boston College linebacker, has 3 kids, and is from Glen Cove, NY.</p> Signup and view all the answers

Tell me about Billy, professionally.

<p>Started at Stryker in 1997, promoted to Regional Manager for Surgical, and moved to Sports Medicine in 2018.</p> Signup and view all the answers

Study Notes

Stryker Sports Medicine Overview

  • Stryker provides a platform for individuals to act as sales leads, showcasing products, managing inventory, and solving customer issues.
  • Products include innovative surgical devices and technologies focusing on orthopedic and sports medicine sectors.

Job Attributes

  • Sales Leadership: Leading sales pitches, participating in trade shows, analyzing market territories.
  • Customer Focus: Being a Subject Matter Expert and solving product problems for clients.
  • Communication: Open lines of communication maintained with all levels within organizations.

Personal Motivation

  • High employee satisfaction as Stryker is recognized as one of the top places to work.
  • Strong personal desire to join a collaborative team and make a significant impact on clients’ lives.

Key Skills

  • Communication Skills: Proven ability to manage over 150 customers effectively.
  • Competitive Nature: Constantly strives to be the best, consistently checking performance goals.
  • Persistence: Demonstrated resilience in sales, pursuing leads despite multiple rejections.

Work-Life Balance

  • Efficient multi-tasking demonstrated by handling personal and professional challenges simultaneously.
  • Consistency and ongoing engagement with clients, even during adverse situations.

Relationship Building

  • Focused on establishing personal connections and providing consistent support to clients.
  • Recognized for maintaining deep personal relationships with clients to enhance sales opportunities.

Sales Approach

  • Driven by commission structures that allow for personal control over earnings.
  • Adaptive to change in the fast-paced medical industry, showcasing flexibility in sales tactics.

Accomplishments

  • Achievements include being the youngest representative in the top 5% category and Employee of the Month recognitions.
  • Maintaining a strong sales record while managing significant personal life events like childbirth and coping with natural disasters.

Product Knowledge

  • Expertise in various areas of sports medicine including shoulder, hip, knee, and small joints.
  • Familiarity with advanced surgical systems and procedures within the Stryker portfolio, highlighting 53 distinct product types.

Market Approach

  • Understanding competitive positioning and focusing on the unique benefits of their products.
  • Cultivating personal relationships to navigate customer objections and brand loyalty challenges.

Professional Relationships

  • Insight into managing relationships with key clients and navigating competitive environments.
  • Case example: Building trust with clients who favor competitor brands by emphasizing personal connections and product benefits.

Long-Term Aspirations

  • Aiming to mentor others in medical sales while furthering personal growth and opportunities within Stryker.
  • Committed to establishing territories with high performance records in alignment with company goals.

Personal Insights

  • Values money as a security tool and prioritizes being liked for building trust in professional relationships.
  • Overcomes conflicts by assessing situations objectively and ensuring client consistency despite staff changes.

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Description

This quiz explores the roles and responsibilities associated with the Stryker Sports Medicine position. Understand the key tasks such as sales strategies, market analysis, and customer relations. Test your knowledge about what it takes to be a successful sales lead in this field.

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