Strategic Management in Tourism and Hospitality

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NoiselessNarwhal
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5 Questions

Reasons for the low success rate of strategy implementation: Failing to ______

segment markets appropriately

The Nature of Strategy Implementation Ways to ______:

successful Strategy Implementation

Marketing decisions requiring policies: Whether to use ______

exclusive dealerships – multiple channels of distribution

Whether to use ______

heavy, light, or no TV advertising

Whether to ______

reward sales people

Test your knowledge of strategic management in tourism and hospitality with this quiz on implementing strategies. Explore marketing, finance/accounting, R&D, and MIS issues, and understand the reasons for the low success rate of strategy implementation. Topics include market segmentation, acquisition costs, and staying competitive in the industry.

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