Statistical Learning for Sales Optimization

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Questions and Answers

Which dataset is used in the example?

  • Advertising data (correct)
  • Media data
  • Sales data
  • Market data

What is the goal of the statistical consultants?

  • To indirectly increase sales by adjusting advertising budgets
  • To directly increase sales of the product
  • To develop an accurate model for predicting sales (correct)
  • To analyze the relationship between sales and media

What can the client control to indirectly increase sales?

  • The product's quality
  • The number of markets
  • The advertising expenditure in each media (correct)
  • The product's price

How many different media are considered in the example?

<p>3 (D)</p> Signup and view all the answers

What is the purpose of analyzing the association between advertising and sales?

<p>To provide advice on improving sales (B)</p> Signup and view all the answers

What is the purpose of the Advertising data set in the example?

<p>To analyze the association between advertising and sales (C)</p> Signup and view all the answers

What are the three different media considered in the example?

<p>TV, radio, and newspaper (C)</p> Signup and view all the answers

What can the client control to indirectly increase sales?

<p>The advertising expenditure in each media (A)</p> Signup and view all the answers

What is the goal of the statistical consultants in the example?

<p>To develop an accurate model to predict sales (C)</p> Signup and view all the answers

How many markets are included in the Advertising data set?

<p>200 (C)</p> Signup and view all the answers

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