Stakeholder Management and Interests
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What is the primary focus of strategies aimed at increasing the usage rate of existing customers?

  • Launching new products in different markets
  • Investing heavily in market research and prototyping
  • Gaining market dominance and reducing competition (correct)
  • Expanding the company's workforce for better service
  • Which of the following represents a characteristic of market development?

  • Carries medium risk due to potential new market challenges (correct)
  • Focus on increasing usage among current customers
  • Involves introducing new products to existing markets
  • Requires little investment in distribution networks
  • What might be a consequence of product development in existing markets?

  • It can significantly increase operational costs
  • It usually involves developing products that replace existing ones (correct)
  • It eliminates the need for customer feedback
  • It requires minimal market research efforts
  • Why could establishing a business in new markets be expensive?

    <p>It requires a greater distribution network and investment</p> Signup and view all the answers

    Which approach is least likely to help in gaining market dominance in growing markets?

    <p>Reducing customer engagement initiatives</p> Signup and view all the answers

    Which factor allows larger firms to reduce the marketing cost per unit?

    <p>Higher production volume</p> Signup and view all the answers

    What is a possible disadvantage for larger firms as they expand?

    <p>Increased bureaucracy</p> Signup and view all the answers

    What type of diseconomy of scale is related to challenges in managing large organizations?

    <p>Control and coordination</p> Signup and view all the answers

    Why might larger firms have an advantage in borrowing money from banks?

    <p>They possess more assets and collateral.</p> Signup and view all the answers

    What is an example of an external economy of scale?

    <p>Access to skilled labor</p> Signup and view all the answers

    What impact does bulk buying have on larger firms?

    <p>Decreases unit costs</p> Signup and view all the answers

    Which of the following statements is true regarding diversification in larger firms?

    <p>It limits exposure to market fluctuations.</p> Signup and view all the answers

    What is a reason why larger firms may experience internal diseconomies of scale?

    <p>Increased bureaucracy and policies</p> Signup and view all the answers

    What is the primary purpose of a SWOT analysis?

    <p>To map a company’s internal strengths and weaknesses and external opportunities and threats</p> Signup and view all the answers

    Which of the following best describes the 'Cash Cow' category in the Boston Matrix?

    <p>High market share and low market growth</p> Signup and view all the answers

    What does a balanced product portfolio help a business achieve?

    <p>Reduced risks associated with having only one product</p> Signup and view all the answers

    What is typically considered a weakness in a SWOT analysis?

    <p>Lack of resources compared to competitors</p> Signup and view all the answers

    Which type of growth does a 'Star' represent in the Boston Matrix?

    <p>High market share and high growth</p> Signup and view all the answers

    In the context of SWOT analysis, what is a threat?

    <p>A competitor's new product that affects market share</p> Signup and view all the answers

    What does it mean to diversify in business strategy?

    <p>To introduce new products into new markets</p> Signup and view all the answers

    What aspect of a firm's internal environment does the 'Strengths' section of a SWOT analysis focus on?

    <p>Internal resources and capabilities</p> Signup and view all the answers

    What is a primary concern for financiers regarding a business?

    <p>The financial health of the organization</p> Signup and view all the answers

    Which of the following interests concerns trade unions the most?

    <p>Employee pay and conditions</p> Signup and view all the answers

    What do customers generally seek from a business?

    <p>Good quality and safety</p> Signup and view all the answers

    What is a common interest for suppliers when dealing with a business?

    <p>Securing long-term contracts at a fair price</p> Signup and view all the answers

    Which interest is most relevant to pressure groups?

    <p>Socially responsible and ethical operations</p> Signup and view all the answers

    What is a primary concern of competitors regarding a business?

    <p>Product pricing strategies and market share</p> Signup and view all the answers

    Which interest is crucial for the local community concerning businesses?

    <p>Provision of good quality, well-paid local jobs</p> Signup and view all the answers

    What is a significant regulatory interest for the government concerning businesses?

    <p>Compliance with laws related to consumer protection and safety</p> Signup and view all the answers

    What is the financial strategy used for cash cows in a business portfolio?

    <p>Harvesting profits from best-selling products</p> Signup and view all the answers

    Which of the following describes a home country for a multinational company?

    <p>The country where the business originally started</p> Signup and view all the answers

    What is a potential negative impact of a multinational corporation (MNC) on a host country?

    <p>Depletion of natural resources</p> Signup and view all the answers

    What impact do MNCs typically have on local job markets in host countries?

    <p>Possibly leading to a reduction in local firms</p> Signup and view all the answers

    What benefit do MNCs provide that can contribute to economic growth in a host country?

    <p>Contribution to GDP through produced goods and services</p> Signup and view all the answers

    How might MNCs influence local wages in host countries?

    <p>By providing only low wage employment opportunities</p> Signup and view all the answers

    What is a significant drawback of MNCs in terms of labor conditions?

    <p>Exploitation of labor with poor working conditions</p> Signup and view all the answers

    What does the term 'dogs' refer to in a business portfolio context?

    <p>Underperforming products that should be divested</p> Signup and view all the answers

    What is a potential environmental consequence of MNCs operating overseas?

    <p>Higher levels of air, water, and soil pollution</p> Signup and view all the answers

    How can MNCs affect the tax revenue of host countries?

    <p>Generate limited tax revenue if tax breaks are provided</p> Signup and view all the answers

    What cultural impact can MNCs have on local populations?

    <p>Loss of cultural diversity due to globalization</p> Signup and view all the answers

    What is a typical economic benefit for local suppliers when MNCs are present?

    <p>Increased profits for local suppliers</p> Signup and view all the answers

    Which of the following is NOT a benefit of MNCs leading to improved current accounts?

    <p>Decreased exports</p> Signup and view all the answers

    Study Notes

    Stakeholder Definition

    • People or groups affected by an organization's actions, having a vested interest
    • Include owners, employees, customers, suppliers, local community, government

    Stakeholder Concept

    • Businesses have responsibilities to various groups, not just shareholders
    • Closely linked to Corporate Social Responsibility (CSR)

    Employee Interests

    • Better pay and working conditions
    • Wider career progression opportunities
    • Improved job security and satisfaction
    • Equal opportunities

    Manager Interests

    • Improved customer relations for maintaining/improving competitiveness
    • Higher salaries, bonuses, and benefits (like other employees)
    • Increased operational efficiency, productivity, and profits

    Director Interests

    • Organization's return on investment (ROI) for shareholders
    • Improved share ownership and performance-related bonuses
    • Increased organization competitiveness measured by market share and growth

    Shareholder Interests

    • Increased share price
    • Higher profits leading to greater dividends

    Customer Interests

    • Good quality and safe products
    • Low price and good value
    • Good customer service

    Competitor Interests

    • Operations (product range and pricing strategies)
    • Finances (strength, sales, market share, financial ratios)
    • Performance measurement using benchmarks

    Financier Interests

    • Organization financial health for loan repayment and profit generation
    • Regular and prompt loan repayment

    Trade Union Interests

    • Employee pay and conditions (e.g., safety)

    Pressure Group Interests

    • Socially responsible and ethical operations by organizations
    • Ensuring compliance with laws (e.g., consumer protection)
    • Compliance with labor, environmental, equal opportunity and safety rules and taxes.

    The Government Interests

    • Ensuring adherence to laws (consumer protection, employment, environmental, equal opportunity, health, and safety)
    • Collection of taxes

    Local Community Interests

    • Limited/no pollution
    • Locally available, good quality, and well-paid jobs

    Possible Areas of Mutual Benefit between Stakeholders

    • Improved employee pay leads to increased motivation, loyalty, and productivity.
    • Business expansion can result in more profits for shareholders, more jobs for the local community, more taxes for the government, and more orders for suppliers.
    • Customer value for money and quality can positively impact shareholder returns.
    • Efficiency increases due to new technologies can lead to profits and reduced costs.

    Economies of Scale (E of S)

    • Factors reducing unit costs as production increases
    • Types: Managerial, Marketing, Technical, Bulk Buying, Financial, Diversification

    Internal Diseconomies of Scale

    • Factors increasing unit costs as production increases past a certain point
    • Types: Bureaucracy, Control and Coordination

    External Economies of Scale

    • Firm's average cost decreases as the industry grows. The benefits are spread across all firms in the industry
    • Types: Skilled labor, Infrastructure, Ancillary firms

    External Diseconomies of Scale

    • Firm's average cost increases as the industry grows.
    • Types: Congestion, Increased competition

    Business Growth

    • Ways to grow a business: Internal growth (organic), and External growth (mergers/acquisitions)

    External Growth

    • Types: Mergers & Acquisitions (M&As), Takeovers, Joint Ventures, Strategic Alliances

    Ansoff's Matrix

    • Decision-making tool for product and market growth strategies (Market penetration, Market development, Product development, Diversification)

    Product Portfolio Strategy

    • Strategies for different product stages in the product life cycle (Stars, Cash cows, Question marks, Dogs)

    Globalisation

    • Integration of local markets into a single global market
    • Multinational Corporations (MNCs) operate in multiple countries

    MNC Benefits to Host Country

    • Reduced unemployment
    • Infrastructure investment from foreign direct investment
    • Increase in economic growth
    • Transfer of skills and knowledge
    • Increased exports

    MNC Costs to Host Country

    • Potential loss of local jobs
    • Resource depletion
    • Exploitation of labor
    • Increased pollution
    • Reduced tax revenue
    • Cultural clashes

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    Description

    Explore the various interests of stakeholders in an organization, including employees, managers, directors, and shareholders. This quiz highlights the concept of Corporate Social Responsibility (CSR) and the responsibilities businesses have to different groups beyond just shareholders.

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