Podcast
Questions and Answers
Who is the author of the sculpture 'Worker and Kolkhoz Woman'?
Who is the author of the sculpture 'Worker and Kolkhoz Woman'?
- V. Mukhina (correct)
- S. Rodchenko
- E. Lisitzky
- B. Rodionov
What type of orientation was aimed at educating the illiterate urban population and peasants with revolutionary ideas?
What type of orientation was aimed at educating the illiterate urban population and peasants with revolutionary ideas?
- Agitation-propaganda (correct)
- Constructivism
- Traditional
- Innovative
In which city was the USSR pavilion, featuring the sculpture 'Worker and Kolkhoz Woman', exhibited?
In which city was the USSR pavilion, featuring the sculpture 'Worker and Kolkhoz Woman', exhibited?
- Moscow
- Hamburg
- Istanbul
- Paris (correct)
Which artist is associated with the poster featuring the Greek hero Bellerophon?
Which artist is associated with the poster featuring the Greek hero Bellerophon?
What significant event is depicted in the poster titled 'Help!'?
What significant event is depicted in the poster titled 'Help!'?
What direction did the Trade Propaganda Bureau focus on collecting information?
What direction did the Trade Propaganda Bureau focus on collecting information?
Who was appointed as the Chief Artist of the All-Union Agricultural Exhibition in 1935?
Who was appointed as the Chief Artist of the All-Union Agricultural Exhibition in 1935?
In what year was the 'Dvigatel' advertising agency established?
In what year was the 'Dvigatel' advertising agency established?
Which of the following was used for the 'Shtrandart' premium cigarettes?
Which of the following was used for the 'Shtrandart' premium cigarettes?
What was prominently featured on the packaging of TM in the 1930s?
What was prominently featured on the packaging of TM in the 1930s?
What year was the Council for Export Advertising created?
What year was the Council for Export Advertising created?
Which of the following was NOT a responsibility of the Export Advertising Council?
Which of the following was NOT a responsibility of the Export Advertising Council?
What year was the Decree 'On Industrial Brands and Trademarks' issued?
What year was the Decree 'On Industrial Brands and Trademarks' issued?
Which product is associated with the trademark 'Udarnitsa'?
Which product is associated with the trademark 'Udarnitsa'?
In what year was the All-Union Food Industry Advertising Office created?
In what year was the All-Union Food Industry Advertising Office created?
What color predominates in the poster 'You have volunteered'?
What color predominates in the poster 'You have volunteered'?
Who is the author of 'A Red Arrow Against the Whites' (1919)?
Who is the author of 'A Red Arrow Against the Whites' (1919)?
What was placed in cigarette boxes from Mosselprom at the end of 1926?
What was placed in cigarette boxes from Mosselprom at the end of 1926?
Which cigarettes had their advertisement text written in English to project a high-quality image?
Which cigarettes had their advertisement text written in English to project a high-quality image?
For what product was the first advertising cartoon created?
For what product was the first advertising cartoon created?
Which artistic approach characterized the heroic theme of the revolution in early Soviet posters?
Which artistic approach characterized the heroic theme of the revolution in early Soviet posters?
What was the prominent color scheme in the posters of the 1920s?
What was the prominent color scheme in the posters of the 1920s?
Who are notable representatives of Constructivism?
Who are notable representatives of Constructivism?
Which artists represent the traditional direction in Soviet advertising?
Which artists represent the traditional direction in Soviet advertising?
In which decade did the style of Constructivism emerge?
In which decade did the style of Constructivism emerge?
What was the characteristic feature of advertisements in the Constructivist style?
What was the characteristic feature of advertisements in the Constructivist style?
Who organized the publication of the magazine 'Veshch'?
Who organized the publication of the magazine 'Veshch'?
What type of imagery was used in traditional advertising posters?
What type of imagery was used in traditional advertising posters?
What types of businesses were included in the Mosselprom Trust?
What types of businesses were included in the Mosselprom Trust?
Who commissioned the first advertising film for the Mosselprom?
Who commissioned the first advertising film for the Mosselprom?
Which artist is noted for employing graphics and symbols in Mosselprom's advertisements?
Which artist is noted for employing graphics and symbols in Mosselprom's advertisements?
What was B. Mayakovsky's role in the Mosselprom advertising campaigns?
What was B. Mayakovsky's role in the Mosselprom advertising campaigns?
How did the style of advertising evolve within the Mosselprom?
How did the style of advertising evolve within the Mosselprom?
In which year was the decree on trade marks issued?
In which year was the decree on trade marks issued?
Which direction in domestic advertising was characterized by an orientation towards national culture?
Which direction in domestic advertising was characterized by an orientation towards national culture?
Which of the following represents notable figures from Constructivism?
Which of the following represents notable figures from Constructivism?
What is one characteristic of Mayakovsky's contributions to advertising?
What is one characteristic of Mayakovsky's contributions to advertising?
Which of the following best describes the advertising style of the 1920s for Mosselprom?
Which of the following best describes the advertising style of the 1920s for Mosselprom?
In their work, Constructivists primarily used which of the following design elements?
In their work, Constructivists primarily used which of the following design elements?
What does the term 'Constructivism' derive from?
What does the term 'Constructivism' derive from?
Which esteemed figure created the advertisement for 'Safo', 'Pushki', and 'Box' cigarettes?
Which esteemed figure created the advertisement for 'Safo', 'Pushki', and 'Box' cigarettes?
In what year did the Council of People's Commissars issue the Decree 'On Trademarks'?
In what year did the Council of People's Commissars issue the Decree 'On Trademarks'?
What was one of the functions of the Decree 'On Trademarks'?
What was one of the functions of the Decree 'On Trademarks'?
In what year did A. Rodchenko create a series of labels for 'Наша индустрия' (Our Industry) caramel?
In what year did A. Rodchenko create a series of labels for 'Наша индустрия' (Our Industry) caramel?
Who was one of the first to create photo posters for advertising Soviet films?
Who was one of the first to create photo posters for advertising Soviet films?
In what year did 'Pravda' begin its 'We want to dress well!' column?
In what year did 'Pravda' begin its 'We want to dress well!' column?
What was the most common method for gathering information about poster quality and impact on the audience?
What was the most common method for gathering information about poster quality and impact on the audience?
What does the phrase 'From the NEP Russia will be Socialist Russia' suggest?
What does the phrase 'From the NEP Russia will be Socialist Russia' suggest?
What is the significance of advertising that takes viewers out of indifference?
What is the significance of advertising that takes viewers out of indifference?
Who created the photomontages for Mayakovsky's poem 'Vladimir Ilyich Lenin'?
Who created the photomontages for Mayakovsky's poem 'Vladimir Ilyich Lenin'?
Which of the following posters is associated with the movie 'Electric Chair'?
Which of the following posters is associated with the movie 'Electric Chair'?
In which year did fashion magazines start publishing?
In which year did fashion magazines start publishing?
What is a characteristic feature of Soviet posters from the 1930s?
What is a characteristic feature of Soviet posters from the 1930s?
What notable sculpture was featured in the USSR pavilion at a Paris exhibition?
What notable sculpture was featured in the USSR pavilion at a Paris exhibition?
Who was a prominent figure in political and social posters during the 1930s?
Who was a prominent figure in political and social posters during the 1930s?
Who was responsible for the 'Fulfill the Plan of Great Works' (1930) poster?
Who was responsible for the 'Fulfill the Plan of Great Works' (1930) poster?
Which designer played a significant role in exhibition design theory and practice?
Which designer played a significant role in exhibition design theory and practice?
Which artist designed the poster 'Journey to Mars' (1926)?
Which artist designed the poster 'Journey to Mars' (1926)?
Who was the author of the film poster 'Battleship Potemkin'?
Who was the author of the film poster 'Battleship Potemkin'?
What was the main element in the 'Mosselprom' advertisements?
What was the main element in the 'Mosselprom' advertisements?
When was the resolution of the Supreme Council of National Economy on Trade Marks adopted?
When was the resolution of the Supreme Council of National Economy on Trade Marks adopted?
Which provisions regarding tariffs on trademarks were part of the 1918 decree of the Council of People's Commissars?
Which provisions regarding tariffs on trademarks were part of the 1918 decree of the Council of People's Commissars?
In which year did A. Rodchenko and V. Mayakovsky begin working on the 'Mosselprom' advertising?
In which year did A. Rodchenko and V. Mayakovsky begin working on the 'Mosselprom' advertising?
Who created the advertising for Mosselprom in the first half of the 1920s?
Who created the advertising for Mosselprom in the first half of the 1920s?
Which characteristics appeared on the 'Mosselprom' packages under K. Yuon?
Which characteristics appeared on the 'Mosselprom' packages under K. Yuon?
Flashcards
Agitation-Propaganda Posters during the Russian Revolution
Agitation-Propaganda Posters during the Russian Revolution
A visual communication tool used to spread revolutionary ideas and motivate illiterate populations. It utilized simple, bold imagery and text.
D. Moor - Agitation-Propaganda Artist
D. Moor - Agitation-Propaganda Artist
The artist who focused on visual propaganda for illiterate urban populations and peasants, using revolutionary ideas.
Bellerophon Poster
Bellerophon Poster
A prominent example of an Agitation-Propaganda poster depicting Bellerophon, a Greek hero, slaying a monster on a winged horse. This symbol conveys the struggle against social evils, and the hope for a brighter future.
Have you enlisted as a volunteer? - Poster
Have you enlisted as a volunteer? - Poster
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Smash the whites with a red wedge! - Poster
Smash the whites with a red wedge! - Poster
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"Worker and Kolkhoz Woman" Sculpture
"Worker and Kolkhoz Woman" Sculpture
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Trade Propaganda Bureau
Trade Propaganda Bureau
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Soviet Packaging Design
Soviet Packaging Design
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"Ice cream. Ask everywhere" Poster
"Ice cream. Ask everywhere" Poster
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"Rowan jam" Poster
"Rowan jam" Poster
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Constructivism in Soviet Art
Constructivism in Soviet Art
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Color Palette in Soviet Posters
Color Palette in Soviet Posters
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Visual Language of Constructivism
Visual Language of Constructivism
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Traditional Russian Art
Traditional Russian Art
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The Magazine "Veshtch"
The Magazine "Veshtch"
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Advertising Style in the Soviet Era
Advertising Style in the Soviet Era
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Agitation-Propaganda Art
Agitation-Propaganda Art
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Portraits in Soviet Posters
Portraits in Soviet Posters
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What was the Mosselprom Trust?
What was the Mosselprom Trust?
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Who was V.V. Mayakovsky?
Who was V.V. Mayakovsky?
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Who was A. Rodchenko?
Who was A. Rodchenko?
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What were the key aspects of Mosselprom's advertising style?
What were the key aspects of Mosselprom's advertising style?
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What was the decree on trade marks about?
What was the decree on trade marks about?
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When was the first Mosselprom advertising film made?
When was the first Mosselprom advertising film made?
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Why are the 1920s-1926 important for the evolution of Soviet advertising?
Why are the 1920s-1926 important for the evolution of Soviet advertising?
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What was the purpose of the Mosselprom's advertising?
What was the purpose of the Mosselprom's advertising?
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What color appears most in the poster "You have volunteered?"
What color appears most in the poster "You have volunteered?"
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Who created the poster "A Red Arrow Against the Whites" (1919)?
Who created the poster "A Red Arrow Against the Whites" (1919)?
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What was the name of the first Russian domestic advertising agency?
What was the name of the first Russian domestic advertising agency?
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In what year was the advertising agency "Connection" created?
In what year was the advertising agency "Connection" created?
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What did Mosselprom place in their cigarette boxes in 1926?
What did Mosselprom place in their cigarette boxes in 1926?
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When was the Council for Export Advertising Creation established?
When was the Council for Export Advertising Creation established?
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What were the main functions of the Export Advertising Council?
What were the main functions of the Export Advertising Council?
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When was the decree "On Industrial Brands and Trademarks" enacted?
When was the decree "On Industrial Brands and Trademarks" enacted?
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What product was associated with the trademark "Udarnitsa"?
What product was associated with the trademark "Udarnitsa"?
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When was the All-Union Food Industry Advertising Office established?
When was the All-Union Food Industry Advertising Office established?
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Decree "On Trademarks"
Decree "On Trademarks"
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Alexander Rodchenko's Caramel Labels
Alexander Rodchenko's Caramel Labels
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"Good advertising is the kind that takes the viewer out of a state of indifference..."
"Good advertising is the kind that takes the viewer out of a state of indifference..."
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Alexander Rodchenko - Soviet Film Poster Pioneer
Alexander Rodchenko - Soviet Film Poster Pioneer
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D. Moor
D. Moor
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"We want to dress well!" Column in Pravda
"We want to dress well!" Column in Pravda
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Socialist Realism
Socialist Realism
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Observation - Advertising Effectiveness Evaluation
Observation - Advertising Effectiveness Evaluation
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Constructivism
Constructivism
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Traditional Advertising
Traditional Advertising
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Agitation-Propaganda
Agitation-Propaganda
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Ornamental-Decorative Compositions
Ornamental-Decorative Compositions
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Clear and Bright Figures
Clear and Bright Figures
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Who designed the "Nowhere Except in Mosselprom" design?
Who designed the "Nowhere Except in Mosselprom" design?
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Who worked on the Mosselprom advertising with A. Rodchenko?
Who worked on the Mosselprom advertising with A. Rodchenko?
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Who directed the Mosselprom package designs?
Who directed the Mosselprom package designs?
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What was the core element in Mosselprom ads?
What was the core element in Mosselprom ads?
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When did Rodchenko and Mayakovsky start working on Mosselprom ads?
When did Rodchenko and Mayakovsky start working on Mosselprom ads?
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What did the 1918 decree on trademarks allow?
What did the 1918 decree on trademarks allow?
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When was the resolution on trademarks adopted?
When was the resolution on trademarks adopted?
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Who designed the poster for "Battleship Potemkin"?
Who designed the poster for "Battleship Potemkin"?
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Who designed the poster for the movie "Electric Chair"?
Who designed the poster for the movie "Electric Chair"?
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Who designed the poster for the movie "Cement"?
Who designed the poster for the movie "Cement"?
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When did fashion magazines start publishing in the USSR?
When did fashion magazines start publishing in the USSR?
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What was a key element of Soviet posters in the 1930s?
What was a key element of Soviet posters in the 1930s?
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Who was a prominent figure in Soviet posters during the 1930s?
Who was a prominent figure in Soviet posters during the 1930s?
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Who created photomontages for Mayakovsky's poem "Vladimir Ilyich Lenin"?
Who created photomontages for Mayakovsky's poem "Vladimir Ilyich Lenin"?
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Who created the poster "Fulfill the Plan of Great Works" (1930)?
Who created the poster "Fulfill the Plan of Great Works" (1930)?
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In what year was the Soviet pavilion at the Paris International Exhibition, featuring the "Worker and Collective Farm Woman" sculpture, held?
In what year was the Soviet pavilion at the Paris International Exhibition, featuring the "Worker and Collective Farm Woman" sculpture, held?
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Study Notes
Soviet Advertisement (20-30s)
- Characteristics of this style:
- Orientation toward national culture
- Traditional style
- Constructivism
- Agitation-propaganda style
- Representatives of Constructivism:
- El Lissitzky, A. Rodchenko, D. Targov
- M. Bulaanov, D. Targov, A. Rodchenko, D. Targov
- Time period of advertisement style evolution:
- 1910-1920s
- 1920-1930s
- 1930-1940's
- Main elements of advertising in this time:
- Simple shapes
- Clear imagery
- Use of lines and simple forms
- Use of modern graphic representations
- Use of photography
- Common characteristics of poster design in this era:
- Use of geometric shapes
- Clear visual hierarchy
- Use of color for emphasis
- Bold typography, easy to read
- Key Posters' characteristics:
- Themes revolved around fighting for causes that benefitted the people, such as war, social change, etc.
- Artistic quality, creativity, and innovative styles emerged.
- Poster's themes in the period:
- National identity promotion
- War effort promotion -Social change promotion
Studying That Suits You
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Description
Test your knowledge about Soviet art and propaganda with this engaging quiz. Discover details about key artworks, artists, and the historical context surrounding revolutionary ideas aimed at the urban population and peasants. Challenge yourself and learn about important figures and events in Soviet culture.