Questions and Answers
Caleb attended a private high school, which gave each student access to a personal laptop and iPhone. Ted attended a poorly funded public school, which had few computers and outdated technology. When Caleb gets to college, he's more prepared than Ted for coursework which includes computer and online material. This occurrence is an example of:
E-readiness can be defined as:
the ability to sort through, interpret, and process digital knowledge.
Which of the following is an example of planned obsolescence?
After the floppy disk was introduced, zip drives were invented shortly after, followed quickly by flash drives. This is an example of:
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The story of a major politician caught in a scandal featured prominently across multiple media outlets is referred to as:
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The term technological diffusion is defined as:
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Which sociological perspective sees technology and media as tools individuals use to express wealth?
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How has advertising revenue significantly changed in the past few years?
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Which of the following is NOT an example of new media?
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The term media globalization can be defined as:
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Susan has the newest Apple devices and always waits in line for new products. Susan is a(n):
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Before the dawn of social media, powerful TV networks and newspapers had great influence over which stories were reported. This is referred to as:
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Which theorist would be most interested in media control and representation?
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What is a negative risk of media globalization?
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The term panoptic surveillance is defined as:
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Tyson becomes concerned with how technology reinforces inequalities among communities. What sociological perspective best fits her concerns?
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The debate about net neutrality consists of two main sides. One of those sides is:
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Today, the majority of mass-media outlets are owned by six corporations. This is a product of ___ .
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From the functionalist perspective, which of the following is a function of social media?
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The term cyberfeminism is defined as:
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Study Notes
Digital Divide and Technology
- Digital Divide refers to disparities in access to technology, exemplified by Caleb's advantage over Ted due to differing school resources.
- E-readiness is the capacity to sort, interpret, and process digital information effectively.
- Planned obsolescence is illustrated when Sarah's iPod fails right as a new model is released.
Technological Evolution
- The evolutionary model of technological change is demonstrated by the rapid development from floppy disks to zip drives and flash drives.
- Technological diffusion describes the spread of technology across geographical borders.
Media Influences and Advertising Trends
- Media homogenization occurs when major news stories are uniformly covered across multiple platforms.
- Recent advertising trends show that while cable and online revenue remain stable, newspaper and magazine revenues have significantly declined.
- Barnes and Noble is classified as a traditional media outlet, not new media, unlike platforms such as Twitter, Facebook, and Kindle.
Sociological Perspectives on Technology
- Symbolic Interactionism views technology as a means for individuals to showcase wealth.
- Gatekeeping describes the historical control powerful media entities had over news reporting before social media.
- Conflict theorists focus on media control and representation disparities, particularly regarding race and class.
Risks and Challenges of Media Globalization
- A negative consequence of media globalization includes governmental censorship of information to serve their interests.
- The term panoptic surveillance refers to decentralized monitoring where the observed are unaware of observation.
Sociological Concerns of Technology
- Concerns about technology reinforcing inequalities, as seen in Tyson's experience with blocked social media in China, align with the Conflict perspective.
Internet Regulation Debate
- The debate on net neutrality includes arguments for treating Internet providers as common carriers to prevent discriminatory practices.
- Media globalization has led to the consolidation of mass-media ownership into six major corporations.
Functions and Impact of Social Media
- Social media serves multiple functional roles, including entertainment, social norms, and significant societal changes, from a functionalist perspective.
- Cyberfeminism is the advocacy and promotion of feminist principles in the digital realm.
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Description
Test your understanding of key concepts from Sociology Chapter 8 with these flashcards. Topics covered include the digital divide and its implications on education and technology access. Perfect for reinforcing your knowledge and preparing for exams.
