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Social Psychology: Persuasion and Conformity

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Social Psychology: Persuasion and Conformity

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Questions and Answers

What is the primary goal of attitude inoculation?

To strengthen persuasion

To expose people to strong attacks on their attitudes

To prepare people to counterargue against persuasive messages (correct)

To increase the need for cognition

What is the term for the motivation to think and analyze?

Peripheral cue

Counterarguing

Need for cognition (correct)

Attitude inoculation

What is the result of exposing people to weak attacks on their attitudes?

They learn to ignore counterarguments

They develop stronger attitudes

They are better equipped to counterargue against stronger attacks (correct)

They become more susceptible to persuasion

What is the term for reasons why a persuasive message might be wrong?

Counterarguments Signup and view all the answers

What is the purpose of role-playing in inoculating children against peer pressure?

To trigger their own cognitive processing Signup and view all the answers

What is the result of inner-city seventh-graders developing media resistance skills?

They better resist peer pressure and are less likely to drink alcohol Signup and view all the answers

What is the primary purpose of distraction in persuasion?

To disarm counterarguing Signup and view all the answers

What is the term for cues that people use when they are not highly motivated to think deeply about a message?

Peripheral cues Signup and view all the answers

What is the result of students making a public commitment about smoking?

They are less likely to be influenced by peer pressure Signup and view all the answers

What is the purpose of exposing people to weak attacks on their attitudes in attitude inoculation?

To prepare people to counterargue against stronger attacks Signup and view all the answers