Questions and Answers
What does Social Presence Theory suggest about CMC?
What is Impression Formation?
The composite mental image one person forms of another.
Define Sender in the context of media effects.
Selective self-presentation, where people can create and maintain an overwhelmingly positive expression online.
What does Media Richness Theory purport?
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What characterizes an Asynchronous Channel?
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What is a Self-Fulfilling Prophecy?
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What is Warranting Value?
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What does the Hyperpersonal Perspective claim?
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What is meant by Cues Filtered Out?
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Define Receiver in terms of media effects.
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What does CMC stand for?
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List one critique of Social Presence Theory.
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What does Chronemics study?
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What is Anticipated Future Interaction?
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What is meant by Extended Time in terms of CMC?
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Define Multimodal in the context of communication.
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What does SIDE refer to?
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Study Notes
Social Presence Theory
- Suggests that computer-mediated communication (CMC) lacks the sense of actual presence of another person during interactions.
Impression Formation
- The mental image one individual forms of another, influenced by interactions.
Sender
- In CMC, people engage in selective self-presentation, projecting an overwhelmingly positive image.
- Senders can curate and conform to their desired cyber persona.
Media Richness Theory
- Proposes that CMC has a restricted bandwidth, limiting its ability to convey rich relational messages.
Asynchronous Channel
- Refers to communication modes that are not simultaneous, allowing users to engage at their convenience.
- Users can plan, edit, and contemplate responses more thoroughly than in face-to-face interactions.
Self-Fulfilling Prophecy
- An individual's expectations about others can influence reactions that confirm those expectations.
- The hyper-positive self-image can prompt responses that reflect this image back to others.
Warranting Value
- Represents the credibility of information based on its susceptibility to manipulation.
- High warrant signals that the information may seem accurate but could easily be altered; low warrant suggests trustworthiness and stability.
Hyperpersonal Perspective
- Claims that CMC interactions can foster deeper intimacy compared to traditional face-to-face relationships.
Cues Filtered Out
- Highlights the absence of nonverbal cues as a significant drawback for relationship building through CMC.
Receiver
- Involves the process of attribution, where observers interpret actions and attributes of others.
- People may create idealized representations of senders based on limited information.
Computer-Mediated Communication (CMC)
- Refers to text-based communication methods that omit nonverbal cues.
Critique
- Theoretical framework is criticized for being untestable and lacking coherence.
- Not everyone possesses the same desire for social affiliation, which can vary individual motivations.
Chronemics
- The study of how individuals manage and communicate the concept of time within interactions.
Anticipated Future Interaction
- Future engagement prospects can enhance psychological investment, motivating CMC users to build relationships.
Extended Time
- While communication may be slower through CMC compared to in-person, the enduring relationships formed remain strong and resilient over time.
Multimodal
- Involves the use of various communication media to sustain relationships.
SIDE: Social-Identity-Deindividualization
- Explores how common interests among individuals can lead to an exaggerated sense of similarity and rapport.
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Explore key concepts related to Social Presence Theory through these flashcards. Each card delves into definitions and important terms that help understand communication in computer-mediated contexts. Ideal for students and enthusiasts of communication theory.