Singapore Airlines
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Questions and Answers

What are services according to the text?

Services can be defined as economic activities that produce time, place, form, or psychological utilities.

What are the two competitive advantages that can't be copied by anyone else?

Culture and Goodwill.

What is customer service all about?

Delivering perceived value to customers and building trust.

What does the text suggest is the key to delivering value in customer service?

<p>Empathy.</p> Signup and view all the answers

What is the relationship between happy employees and happy customers?

<p>Happy employees lead to happy customers.</p> Signup and view all the answers

What are services in the context of the text?

<p>Acts, deeds, or performances that produce intangible value</p> Signup and view all the answers

What is emphasized as the key to customer service in the text?

<p>Empathy</p> Signup and view all the answers

What is highlighted as the only competitive advantages that can't be copied by others?

<p>Culture and Goodwill</p> Signup and view all the answers

What is customer service described as in the text?

<p>Delivering perceived value and building trust</p> Signup and view all the answers

What is stated as the relationship between happy employees and happy customers?

<p>Happy employees lead to happy customers</p> Signup and view all the answers

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