Podcast
Questions and Answers
Which of the following best defines servicescape?
Which of the following best defines servicescape?
What is the main focus of servicescape?
What is the main focus of servicescape?
According to Booms and Bitner, what is the direct impact of ambiance on customers?
According to Booms and Bitner, what is the direct impact of ambiance on customers?
What is the first aspect of service perceived by the client or customer?
What is the first aspect of service perceived by the client or customer?
Signup and view all the answers
What does servicescape help to analyze and identify?
What does servicescape help to analyze and identify?
Signup and view all the answers