Scales for Measuring Attitudes in Research

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What is the primary purpose of a rating scale in measuring attitudes?

To rank order preferences

To estimate the magnitude of a characteristic (correct)

To classify concepts

To compare individual responses

Which type of rating scale is used to measure the intensity of a person's attitude?

Numerical Scale

Multiple-Choice, Single-Response Scale

Semantic Differential Scale

Likert Scale (correct)

What is the main difference between a Multiple-Choice, Single-Response Scale and a Multiple-Choice, Multiple-Response Scale?

The type of question being asked

The number of options provided

The number of responses allowed (correct)

The number of questions asked

What type of scale is used to compare the relative importance of different attributes or characteristics?

Constant-Sum Scales Signup and view all the answers

Which type of scale is used to measure the relative position of an object or concept on a continuum?

Semantic Differential Scale Signup and view all the answers

What is the main advantage of using a rating scale over a ranking scale?

Rating scales provide more precise measurements Signup and view all the answers

Which type of scale is used to measure the magnitude of a characteristic?

Rating Signup and view all the answers

What type of rating scale is used to measure the degree of agreement or disagreement with a statement?

Likert Scale Signup and view all the answers

Which type of scale is used to arrange or classify concepts?

Sorting Signup and view all the answers

What type of scale is used to compare the relative importance of different attributes or characteristics?

Constant-Sum Scale Signup and view all the answers

Which type of rating scale is used to check any of the sources consulted when designing a new home?

Multiple-Choice, Multiple-Response Scale Signup and view all the answers

What type of scale is used to measure the preference of a respondent?

Simple Category Scale Signup and view all the answers

Scales for Measuring Attitudes in Research

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Questions and Answers

What is the primary purpose of a rating scale in measuring attitudes?

Which type of rating scale is used to measure the intensity of a person's attitude?

What is the main difference between a Multiple-Choice, Single-Response Scale and a Multiple-Choice, Multiple-Response Scale?

What type of scale is used to compare the relative importance of different attributes or characteristics?

Which type of scale is used to measure the relative position of an object or concept on a continuum?

What is the main advantage of using a rating scale over a ranking scale?

Which type of scale is used to measure the magnitude of a characteristic?

What type of rating scale is used to measure the degree of agreement or disagreement with a statement?

Which type of scale is used to arrange or classify concepts?

What type of scale is used to compare the relative importance of different attributes or characteristics?

Which type of rating scale is used to check any of the sources consulted when designing a new home?

What type of scale is used to measure the preference of a respondent?

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