Retailer Expansion and Internet Exchanges Quiz

What are the advantages of Internet exchanges?

Reduced costs of procurement and ability to consider many suppliers

How do Internet portals personalize user experience?

Sites are customized based on the information provided by users.

What is the main revenue model for Internet portals?

Receiving a percentage of the sale when users make purchases from affiliate sites linked on the portal.

What are some common types of Internet advertising?

Banner ads, pop-over ads, and pop-under ads. Signup and view all the answers

What is an Intranet?

A private Internet-like network internal to a specific company. Signup and view all the answers

What are the hardware requirements for setting up an Intranet?

Server computer, storage computer, and client computers with TCP/IP protocols. Signup and view all the answers

What is the Pure-play model in online sales?

Companies operate exclusively over the Internet Signup and view all the answers

Explain the Bricks-and-clicks model in online sales.

Traditional retail outlets that have established a Web site Signup and view all the answers

Describe the Flips-and-clicks model in online sales.

Traditional mail-order retailers that have established Web sites Signup and view all the answers

What was the online sales amount in 2002?

$48 billion Signup and view all the answers

Which model involves companies that operate both online and physical retail outlets?

Bricks-and-clicks model Signup and view all the answers

What is the function of a browser on the Internet?

To explore the Internet and display web pages Signup and view all the answers

Explain the purpose of a Uniform Resource Locator (URL) in web browsing.

It provides the unique address of a web page. Signup and view all the answers

What is the significance of Plug-ins in a browser?

Plug-ins enhance browser functionality. Signup and view all the answers

Describe the function of a Search Engine on the Internet.

To allow users to specify search terms and build a database of matching sites. Signup and view all the answers

Explain the role of an Internet Service Provider (ISP) in connecting to the Internet.

An ISP provides the server and software needed to connect to the Internet. Signup and view all the answers