Research Methods: Sampling Techniques

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Questions and Answers

What is the primary goal of selecting a sample in research?

  • To gather as much data as possible
  • To ensure the sample is representative of the group as a whole (correct)
  • To minimize the risk of research biases
  • To select respondents who are easily accessible

What is the main characteristic of purposive sampling?

  • Units are selected because they have specific characteristics (correct)
  • Units are selected randomly
  • It is used in quantitative research only
  • It is a probability sampling technique

What type of research is purposive sampling commonly used in?

  • Qualitative research and mixed methods research (correct)
  • Survey research
  • Quantitative research
  • Experimental research

What is the primary advantage of using purposive sampling?

<p>It allows for the selection of information-rich cases (D)</p> Signup and view all the answers

What is the main limitation of using purposive sampling?

<p>It is at high risk for research biases (D)</p> Signup and view all the answers

What is the primary reason for restricting the respondents to a subset of senior high school students in the study?

<p>To reduce the amount of data that will be gathered (C)</p> Signup and view all the answers

What is the name of the research method that will be used in this study?

<p>Semi-structured interview (D)</p> Signup and view all the answers

What is the purpose of using semi-structured interviews in this study?

<p>To fulfill the goal of knowing the effect of impulsive buying (D)</p> Signup and view all the answers

What is the characteristic of semi-structured interviews?

<p>They have prearranged questions that can be changed (B)</p> Signup and view all the answers

What is the advantage of using semi-structured interviews?

<p>They provide flexibility and adaptability (A)</p> Signup and view all the answers

What is the difference between semi-structured and unstructured interviews?

<p>Semi-structured interviews have prearranged questions, while unstructured interviews do not (D)</p> Signup and view all the answers

What is the purpose of an interview guide in semi-structured interviews?

<p>To keep the interview focused on the desired line of action (D)</p> Signup and view all the answers

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