Research Methodology: Stratified Sampling
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Questions and Answers

What is the purpose of quotas in a study?

  • To reduce the sample size of the study
  • To select participants randomly
  • To ensure a proportional representation of the population (correct)
  • To eliminate participants who don't meet the requirements
  • What is the advantage of using quotas in a study?

  • It helps ensure a diverse sample (correct)
  • It saves time and resources
  • It reduces the need for data analysis
  • It eliminates biases in the sample
  • What is the research method described in the content?

  • Snowball sampling
  • Quota sampling (correct)
  • Random sampling
  • Convenience sampling
  • Why is it better for participants to come forward themselves?

    <p>For ethical reasons</p> Signup and view all the answers

    What is the population distribution in the example?

    <p>60% Democrat, 35% Republican, 5% Independent</p> Signup and view all the answers

    What is the sample size required in the example?

    <p>200 adults</p> Signup and view all the answers

    What is the purpose of collecting data in a business setting?

    <p>To understand customer needs and improve the business</p> Signup and view all the answers

    What is the age range of the students targeted by the teacher in the example?

    <p>9-11 years old</p> Signup and view all the answers

    What is the limitation of the collection of data from friends and family?

    <p>It is biased and based on a small, non-representative sample</p> Signup and view all the answers

    How many sampling techniques are under Probability Sampling?

    <p>5</p> Signup and view all the answers

    What is the characteristic of Simple Random Sampling?

    <p>Each population case has equal presence amount of probability in a sample</p> Signup and view all the answers

    What is the main difference between Probability and Non-Probability Sampling?

    <p>The probability of selection</p> Signup and view all the answers

    What is the advantage of collecting primary data in a business setting?

    <p>It is more specific to the business's needs</p> Signup and view all the answers

    What is the limitation of using a small sample size?

    <p>It may not be representative of the larger population</p> Signup and view all the answers

    Why is stratified sampling preferred over simple random sampling?

    <p>Because it warrants extra precise statistical results</p> Signup and view all the answers

    What is a disadvantage of simple random sampling?

    <p>The costs of obtaining the sample can be high.</p> Signup and view all the answers

    What is an advantage of systematic sampling?

    <p>It is simpler to implement than simple random sampling.</p> Signup and view all the answers

    What is the main reason to use cluster sampling?

    <p>When the population is too large to perform simple random sampling</p> Signup and view all the answers

    What is the key difference between stratified sampling and cluster sampling?

    <p>Stratified sampling involves dividing the population into subgroups, while cluster sampling involves dividing the population into clusters</p> Signup and view all the answers

    What is a strength of stratified random sampling?

    <p>It is very precise.</p> Signup and view all the answers

    What is the purpose of identifying boundaries in cluster sampling?

    <p>To ensure each cluster has an equal opportunity of being selected</p> Signup and view all the answers

    What is a weakness of simple random sampling?

    <p>It has a sampling frame that is difficult to construct.</p> Signup and view all the answers

    What is the next step in cluster sampling after identifying the clusters?

    <p>Selecting a simple random sample of many clusters</p> Signup and view all the answers

    What is a characteristic of systematic sampling?

    <p>Every nth individual in the population is selected.</p> Signup and view all the answers

    What is true about the areas selected in cluster sampling?

    <p>They are selected randomly and have an equal opportunity of being selected</p> Signup and view all the answers

    What is a weakness of stratified random sampling?

    <p>It is impossible to stratify on many variables.</p> Signup and view all the answers

    What is the advantage of using stratified sampling over simple random sampling?

    <p>It provides more precise statistical results</p> Signup and view all the answers

    What is an advantage of simple random sampling?

    <p>It provides projectable results.</p> Signup and view all the answers

    What is a characteristic of stratified random sampling?

    <p>It involves splitting the population into subgroups.</p> Signup and view all the answers

    What is the main difference between stratified sampling and multistage sampling?

    <p>Stratified sampling is a single-stage process, while multistage sampling is a multi-stage process</p> Signup and view all the answers

    What is the primary purpose of sampling in research?

    <p>To select a subset of the population for study</p> Signup and view all the answers

    What is the main characteristic of probability sampling?

    <p>Every member of the population has an equal chance of being selected</p> Signup and view all the answers

    What is the process used to remove biases in probability sampling?

    <p>Randomization</p> Signup and view all the answers

    What is the primary difference between probability and non-probability sampling?

    <p>The chance of each member being selected</p> Signup and view all the answers

    Which of the following is an example of probability sampling?

    <p>Selecting a random sample from a box of balloons with different colors</p> Signup and view all the answers

    What is the main characteristic of non-probability sampling?

    <p>Not every member of the population has an equal chance of being selected</p> Signup and view all the answers

    Which of the following is an example of non-probability sampling?

    <p>Selecting children affected by HIV/AIDS for a study</p> Signup and view all the answers

    What is the purpose of randomization in probability sampling?

    <p>To remove biases in sampling</p> Signup and view all the answers

    Study Notes

    Defining Sampling

    • Sampling is a method to select a sample from a large population or individual group for a specific research target.
    • It consists of two main techniques: Probability Sampling and Non-Probability Sampling.

    Differentiating between Probability and Non-Probability Sampling

    • Probability Sampling: Every item in the population has an equal chance of being selected in the sample.
    • Non-Probability Sampling: Each member of the population sample is not aware of the chances of being selected.

    Methods of Probability Sampling

    • Simple Random Sampling: Each population case has an equal probability of being selected in the sample.
      • Strengths: easily understood, provides projectable results
      • Weaknesses: difficult to construct a sampling frame, expensive, low precision, no assurance of representativeness
    • Systematic Sampling: Every unspecified number after a random start is chosen.
      • Strengths: easy to implement, can be done without a frame, increases representativeness
      • Weakness: can decrease representativeness
    • Stratified Random Sampling: The population is split into subgroups, and a random sample is taken from each subgroup.
      • Strengths: precise, includes all important subpopulations
      • Weaknesses: expensive, impossible to stratify on many variables, challenging to select relevant stratification variables
    • Cluster Sampling: Divides the population into groups or clusters, and a simple random sample is taken from each cluster.
    • Multistage Sampling: Selects a sample in multiple stages, using different sampling techniques at each stage.

    Non-Probability Sampling

    • Quota Sampling: A non-probability sampling technique where the researcher selects the sample based on predetermined quotas.
    • Convenience Sampling: A non-probability sampling technique where the researcher uses easily accessible individuals, such as friends and family.

    Key Concepts

    • Sampling Bias: Systematic error in the sampling process that can affect the representativeness of the sample.
    • Stratification: Dividing the population into subgroups to ensure adequate representation in the sample.
    • Randomization: A process used to reduce bias and ensure equal probability of selection in the sample.

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    Description

    This quiz tests your understanding of stratified sampling in research methodology, including setting non-overlapping strata and studying specific subgroups within a population.

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