Research Methodology Chapter 1
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Questions and Answers

What is the primary focus of phenomenology in research design?

  • Operational understanding
  • Dictionary-based definitions
  • Live experience of students or respondents (correct)
  • Theoretical frameworks
  • What is the purpose of using semi-structured interviews in research design?

  • To select participants for the study
  • To explore the ripple effect of impulsive buying
  • To gather quantitative data
  • To gather in-depth data through data gardening (correct)
  • What is the primary characteristic of proposive sampling technique?

  • Stratified sampling of the population
  • Convenience sampling of students
  • Selecting participants based on their experience of impulsive buying (correct)
  • Random selection of participants
  • What is the primary reason for selecting 10 participants in the study?

    <p>To explore the satisfaction of the respondents' answers</p> Signup and view all the answers

    What is the focus of the research topic 'The Effects of Personal Traits in Impulse Buying'?

    <p>The relationship between personal traits and impulsive buying behavior</p> Signup and view all the answers

    What is the primary goal of exploring the ripple effect of impulsive buying?

    <p>To navigate the effects of impulsive buying on students</p> Signup and view all the answers

    What is the primary focus of the thematic review in the study?

    <p>To summarize the existing literature to create a specific theme</p> Signup and view all the answers

    What is the primary objective of the study regarding impulsive buying?

    <p>To develop strategies to overcome impulsive buying</p> Signup and view all the answers

    What is the significance of the study for parents?

    <p>It helps parents to understand the impact of impulsive buying on their children's financial well-being</p> Signup and view all the answers

    What is the primary contribution of the study to the existing literature?

    <p>It develops a new framework for understanding impulsive buying</p> Signup and view all the answers

    What is the scope of the study?

    <p>It is limited to the effect of impulsive buying on students only</p> Signup and view all the answers

    What is the delimitation of the study?

    <p>It is limited to the effect of impulsive buying on students only</p> Signup and view all the answers

    Study Notes

    Definition of Terms

    • Operational definition: based on our understanding
    • Conceptual definition: based on dictionary

    Research Design

    • Phenomenology: based on live experience of students or respondents
    • Research instrumentation: not specified
    • Research design: not specified

    Sampling Technique

    • Purposive sampling: selecting respondents who have experienced impulsive buying
    • 10 participants: to ensure satisfaction with the responses, not satisfied with a single response

    Participants and Population

    • Population: all senior high school students
    • Participants: those who have experienced impulsive buying

    Interview

    • Semi-structured interview: a flexible interview approach

    Mindful Coins: Navigating the Ripple Effect of Impulsive Buying

    • Exploring the effects of impulsive buying

    The Effects of Personal Traits in Impulse Buying

    • Addictive visual product advertisement: a factor in impulsive buying
    • The impact of sales promotion to students: a factor in impulsive buying

    Chapter 1: Introduction

    • Background: not specified
    • Thematic review: summarizing related literature to create specific themes
    • Scope and delimitation: specifying the boundaries of the study
    • Significance of the study: not specified

    Definition of Terms

    • TIOC: specific or focus studies
    • Trend: based on current trends, such as impulsive buying among students
    • Issue: many people experience impulsive buying
    • Objective: steps to clarify the research goal
    • Contribution: those who will benefit from the study
    • Thematic: summarizing related literature to create specific themes

    3 Types of Themes

    • Personal traits: feelings that influence impulsive buying
    • Addictive visual product advertisements: attractive advertisements that trigger impulsive buying
    • Sales promotion: promotions that attract buyers, such as buy 1 take 1, promo, discount

    SOP (Standard Operating Procedure)

      1. Live experience: habitual behavior of impulsive buyers
      1. Effect: positive and negative effects of impulsive buying
      1. Overcome: strategies to avoid impulsive buying

    Scope and Delimitation

    • Scope: limited to the effects of impulsive buying
    • Delimitation: limited to students, excluding other demographics

    Significance of the Study

    • Students: beneficiaries of the study
    • Teachers: beneficiaries of the study
    • Parents: beneficiaries of the study

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    Description

    Understand the basics of research methodology, including the significance of a study, scopes and delimitations, and the importance of defining terms. Learn about the trends and issues related to impulsive buying behavior among students and how to set research objectives and goals.

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