Podcast
Questions and Answers
What is clickstream analytics?
What is clickstream analytics?
What are the base metrics for clickstream analytics?
What are the base metrics for clickstream analytics?
How is GA4 better than other user-counting methods?
How is GA4 better than other user-counting methods?
What is the most accurate user-counting method in GA4?
What is the most accurate user-counting method in GA4?
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What is one benefit of using GA4?
What is one benefit of using GA4?
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Study Notes
- Clickstream analytics is a method of analyzing website traffic and performance.
- Base metrics analysis includes things like sessions, users, and pages viewed.
- Engaged sessions, users, and pages viewed are all important metrics to track.
- Clickstream analytics can be used to measure the effectiveness of marketing campaigns.
- Clickstream analytics can also be used to determine how users are interacting with the site.
- GA4 has a range of user-counting methods available to it, with User ID being the most accurate but less prone to failure than the other methods.
- GA4 is better at tracking user activity across multiple properties than other user-counting methods, thanks to its machine-learning capabilities.
- GA4 is a valuable tool for filling in data gaps for users, as it can track user activity more accurately than other methods.
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Description
Test your knowledge on clickstream analytics, base metrics analysis, engaged sessions, user tracking methods, and the capabilities of GA4 in tracking user activity.
