Podcast
Questions and Answers
What are promotions?
What are promotions?
A collection of conditions that apply changes in prices to products when one or all are met.
What are catalog price rules used for?
What are catalog price rules used for?
To selectively offer products at a discounted price based on a set of conditions.
What does the Scheduled Changes box do?
What does the Scheduled Changes box do?
It allows catalog price rules to be applied on a schedule as part of a campaign.
How can a price rule be applied?
How can a price rule be applied?
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What are cart price rules?
What are cart price rules?
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What are coupon codes used for?
What are coupon codes used for?
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To format coupon codes, you must adjust the ______ of the coupon.
To format coupon codes, you must adjust the ______ of the coupon.
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What can the Coupons Report be filtered by?
What can the Coupons Report be filtered by?
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Study Notes
Promotions Overview
- Promotions consist of rules with multiple conditions that modify product prices when met.
- Conditions help refine product lists and situations for applying the rules, allowing flexibility for businesses.
- Actions triggered by rules can include discounts, buy one get one free (BOGO), and special seasonal offers.
Catalog Price Rules
- Designed to offer discounts on products based on specific conditions without requiring coupon codes.
- Activated before the products are added to the shopping cart, facilitating seamless price adjustments.
Scheduled Changes for Catalog Price Rules
- New price rules are created with a 'Scheduled Changes' box available on saving.
- Price rules can be scheduled as part of campaigns and can be combined with other changes.
- Priority settings determine which rule takes effect when multiple rules are present within the same campaign.
- Campaigns should have an end date set at creation to avoid editing complications later.
Price Rule with Multiple SKUs
- Allows a single price rule to apply to various Stock Keeping Units (SKUs).
- Facilitate promotions based on products, brands, or categories, enhancing marketing strategies.
- Easily browse and select SKUs when establishing conditions for promotions.
Cart Price Rules
- Apply discounts directly to items in the shopping cart based on predetermined conditions.
- Discounts can be activated automatically or require a valid coupon code input.
- Flexibility in adjusting status and date ranges makes these rules adaptable for seasonal promotions.
Coupon Codes
- Utilized with cart price rules to provide discounts upon satisfying conditions.
- Can be targeted for specific customer groups or purchase thresholds.
- Distribution methods include email, printed materials, or in-store redemption through QR codes.
- Codes can be exported for commercial printing and integrated into marketing campaigns.
Formatting Coupon Codes
- Access formatting options through the Admin sidebar under Configuration settings.
- Options include setting code length and format (alphanumeric, alphabetical, or numeric).
- Prefixes and suffixes can be added to codes, and dashes can be inserted at specified intervals.
- Dissimilar dash patterns for codes result in them being treated as separate codes.
Coupons Report
- The Coupons Report provides filtering options for store view, time period, order status, and price rule, enhancing analysis capability.
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Description
Explore the key concepts of promotions through flashcards. This quiz focuses on understanding rules and conditions that influence pricing changes in products. Perfect for those looking to grasp the complexities of promotional strategies.
