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Questions and Answers
What is a primary advantage of using moving average in forecasting?
What is a primary advantage of using moving average in forecasting?
Which of the following is a disadvantage of exponential smoothing?
Which of the following is a disadvantage of exponential smoothing?
What does trend projection primarily utilize to make predictions?
What does trend projection primarily utilize to make predictions?
Which method involves a panel of experts providing forecasts independently?
Which method involves a panel of experts providing forecasts independently?
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What is a major limitation of quantitative forecasting methods?
What is a major limitation of quantitative forecasting methods?
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Which forecasting method specifically adjusts estimates based on seasonal patterns?
Which forecasting method specifically adjusts estimates based on seasonal patterns?
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What does market survey primarily involve?
What does market survey primarily involve?
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What is the primary application of revenue run rate in forecasting?
What is the primary application of revenue run rate in forecasting?
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What does average/stationary demand assume about long-term growth?
What does average/stationary demand assume about long-term growth?
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Which component tracks overall movement in demand?
Which component tracks overall movement in demand?
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What is a key characteristic of quantitative forecasting?
What is a key characteristic of quantitative forecasting?
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Naive forecasting is best described as assuming what about demand?
Naive forecasting is best described as assuming what about demand?
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What is one advantage of quantitative forecasting?
What is one advantage of quantitative forecasting?
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In time series forecasting, which of the following is NOT a key component?
In time series forecasting, which of the following is NOT a key component?
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What type of variation is associated with predictable fluctuations based on seasons?
What type of variation is associated with predictable fluctuations based on seasons?
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Which of the following is a limitation of quantitative forecasting?
Which of the following is a limitation of quantitative forecasting?
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What is the primary focus of qualitative forecasting approaches?
What is the primary focus of qualitative forecasting approaches?
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Which method is characterized by analyzing historical data to identify patterns?
Which method is characterized by analyzing historical data to identify patterns?
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What approach uses the experience of company leaders for strategic decisions?
What approach uses the experience of company leaders for strategic decisions?
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What does the historical analogy approach involve?
What does the historical analogy approach involve?
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Which quantitative forecasting method identifies cause-and-effect relationships?
Which quantitative forecasting method identifies cause-and-effect relationships?
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When are qualitative approaches particularly useful?
When are qualitative approaches particularly useful?
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Which of the following is NOT a characteristic of quantitative forecasting methods?
Which of the following is NOT a characteristic of quantitative forecasting methods?
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What is the primary focus of capacity planning?
What is the primary focus of capacity planning?
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What is the purpose of market research in qualitative forecasting?
What is the purpose of market research in qualitative forecasting?
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Which type of forecasting relies on subjective judgment?
Which type of forecasting relies on subjective judgment?
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What is a disadvantage of qualitative forecasting?
What is a disadvantage of qualitative forecasting?
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What role does forecasting play in total quality management (TQM)?
What role does forecasting play in total quality management (TQM)?
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Which of the following is an advantage of qualitative forecasting?
Which of the following is an advantage of qualitative forecasting?
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Why is qualitative forecasting useful in cases of incomplete data?
Why is qualitative forecasting useful in cases of incomplete data?
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What is the main goal of workforce planning?
What is the main goal of workforce planning?
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Which statement reflects an assumption underlying qualitative forecasting?
Which statement reflects an assumption underlying qualitative forecasting?
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What is a key disadvantage of using historical growth rates for forecasting?
What is a key disadvantage of using historical growth rates for forecasting?
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Which forecasting method is based on the intuition and experience of industry experts?
Which forecasting method is based on the intuition and experience of industry experts?
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In which scenario is qualitative forecasting most beneficial?
In which scenario is qualitative forecasting most beneficial?
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What is one advantage of using linear regression in forecasting?
What is one advantage of using linear regression in forecasting?
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What is the primary focus of scenario writing as a forecasting technique?
What is the primary focus of scenario writing as a forecasting technique?
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Which of the following is a disadvantage of qualitative forecasting techniques?
Which of the following is a disadvantage of qualitative forecasting techniques?
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What is a common application of judgmental forecasting?
What is a common application of judgmental forecasting?
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Why is historical growth rate not suitable for fluctuating markets?
Why is historical growth rate not suitable for fluctuating markets?
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What is the primary goal of forecasting in operations management?
What is the primary goal of forecasting in operations management?
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Which statement is true regarding the basic laws of forecasting?
Which statement is true regarding the basic laws of forecasting?
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How does forecasting contribute to customer satisfaction?
How does forecasting contribute to customer satisfaction?
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According to the definitions provided, how should forecasts be ideally used in decision-making?
According to the definitions provided, how should forecasts be ideally used in decision-making?
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What role does forecasting play in supplier quality management?
What role does forecasting play in supplier quality management?
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Which type of forecasting is specifically focused on customer demand?
Which type of forecasting is specifically focused on customer demand?
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In terms of accuracy, which forecasting technique is identified as most reliable?
In terms of accuracy, which forecasting technique is identified as most reliable?
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Which of the following is a reason for using group forecasts?
Which of the following is a reason for using group forecasts?
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Study Notes
Forecasting Definitions and Experts
- Forecasting is the art and science of predicting future events using historical data and trends.
- Forecasting involves estimating future occurrences like demand, costs, or quality issues.
- Forecasting experts define it as predicting future events, often projecting historical data into the future, using a mathematical model.
- Forecasts are estimates of an event's timing, occurrence, or magnitude.
- A forecast is a prediction of what will happen in the future.
Forecasting Applications in Operations Management
- Forecasting helps manage operations by planning and efficiently distributing resources.
- Demand forecasting predicts future customer demand for products or services, thus managing inventory, production, and resource allocation.
- Capacity planning projects future production needs to ensure sufficient resources.
- Supply chain forecasting manages procurement, logistics, and distribution. This maintains a smooth flow of materials.
- Workforce planning projects future staffing needs.
- Cost management forecasts future expenses for budgeting and expense control.
Forecasting's Role in Total Quality Management (TQM)
- Forecasting supports quality improvement and customer satisfaction by aligning product or service quality with customer expectations.
- Quality control uses historical data to predict potential quality issues and implement preventive measures.
- Process improvement anticipates areas for efficiency and defect reduction.
- Customer satisfaction involves forecasting customer needs to design and provide quality products and services.
- Supplier quality management forecasts quality requirements to select and manage reliable suppliers.
- Continuous improvement identifies trends for enhancing product and service quality.
Basic Laws of Forecasting
- Forecasts are almost always wrong.
- Short-term forecasts are more accurate than long-term forecasts.
- Group forecasts are generally more accurate than single forecasts.
- Forecasts are not substitutes for calculated values. They are used when a more precise method is not feasible.
Types of Forecasting: Qualitative vs. Quantitative
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Qualitative forecasting relies on subjective judgment, suitable when historical data is not available. Helps in long-term predictions and new markets.
- Better in predicting consumer behavior.
- Flexible for interpretations to gather innovative ideas.
- Helps supplement incomplete data.
- Offers a better understanding of the underlying reasons behind trends.
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Quantitative forecasting uses numerical data and mathematical models for predictions. Primarily useful for short-to-medium-range predictions where historical patterns exist.
- More accurate predictions than subjective ones, using numerical evidence.
- Minimizes personal bias by using objective historical data.
- Easily repeatable and reliable over time
- Strengthens relations with investors and customers.
- Helps identify patterns like purchasing trends and expenses.
- Streamlines data analysis using technology for broader forecasting.
Difficulties in Interpretation and Assumptions
- Purely numerical data can be difficult to interpret without external context.
- Quantitative forecasting relies on past trends continuing; however, this is not always the case.
Demand Forecasting Components
- Average/Stationary Demand: Assumes no long-term growth.
- Trend: Tracks overall movement (upward or downward) with trends like Linear, S-Curve, Asymptomatic, and Exponential trends.
- Seasonal Variation: Predictable fluctuations based on seasons.
- Cyclical Movements: Irregular changes due to factors like elections or economic shifts.
- Random Movements: Unpredictable changes due to unforeseen events (e.g., natural disasters).
Quantitative Techniques in Forecasting
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Time Series Forecasting: analyzes historical data to predict future outcomes (e.g., trend, seasonality)
- Naive Forecasting: assumes the next period will be the same as the last.
- Moving Average: smooths data by averaging past observations.
- Exponential Smoothing: gives more weight to recent data points.
Qualitative Forecasting Techniques
- Delphi Technique: uses a panel of experts in independent rounds to provide forecasts until consensus is reached.
- Market Survey: gathers direct input from potential customers using surveys or focus groups.
- Judgmental Forecasting: relies on expert intuition, experience to predict future trends.
- Scenario Writing: creates detailed scenarios based on future possibilities.
Qualitative Forecasting Approaches
- Market Research: includes customer surveys, focus groups to gather consumer insight
- Executive Judgment: company leaders leverage experience and expertise for strategic decisions with little or no historical data.
- Historical Analogy: comparing a new product to a successful one with similar characteristics to predict market behavior and reception.
Quantitative Forecasting Approaches
- Causal Forecasting: recognizes variables like population, income levels, and product prices to predict sales.
- Time Series Forecasting: relies on analyzing historical data to predict future outcomes based on patterns.
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