Porter 5 Forces Model Quiz

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Questions and Answers

Which factor is NOT considered in the Porter 5 forces model?

  • Bargaining power of suppliers
  • Market demand for the product (correct)
  • Threat of new entrants
  • Rivalry among existing competitors

What does a high bargaining power of buyers indicate according to the Porter 5 forces model?

  • Greater leverage for buyers to negotiate prices (correct)
  • Increased profitability for the companies
  • Diminished importance of customer satisfaction
  • Decreased competition in the industry

What is the main purpose of the Porter 5 forces model?

  • To analyze the competitive intensity of an industry (correct)
  • To evaluate the financial performance of a company
  • To forecast future economic trends
  • To assess consumer buying behavior

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Study Notes

Porter 5 Forces Model

  • Government is NOT a factor considered in the Porter 5 forces model.

Bargaining Power of Buyers

  • A high bargaining power of buyers indicates that buyers have a strong influence on the market and can dictate prices, demand high-quality products, and play suppliers against each other.

Purpose of the Porter 5 Forces Model

  • The main purpose of the Porter 5 forces model is to analyze the competitive landscape of an industry and identify the underlying forces that drive competition, ultimately helping businesses to develop strategies to gain a competitive advantage.

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