Philippine Film Today and Photography
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Questions and Answers

What type of photography is George Tapan known for?

  • Travel photography (correct)
  • Photojournalism
  • Fashion photography
  • Advertising photography
  • Advertising art uses graphic design to discourage consumers.

    False (B)

    What is one reason why photojournalists take pictures?

    To capture moments that may disappear from the present

    Before digital videos, motion pictures evolved from a series of moving shots called ______.

    <p>film</p> Signup and view all the answers

    Match the photographer with their area of expertise

    <p>George Tapan = Travel photography John K. Chua = Adventure and advertising photography</p> Signup and view all the answers

    What is a primary goal of advertising art?

    <p>To promote products or services (C)</p> Signup and view all the answers

    Fashion photographers typically work for newspapers and magazines documenting news events.

    <p>False (B)</p> Signup and view all the answers

    What is one characteristic that describes John K. Chua’s photography?

    <p>Technical superiority</p> Signup and view all the answers

    The art form that shares many similar concepts, theories, and mechanisms with photography is ______.

    <p>cinema</p> Signup and view all the answers

    What type of photography often involves capturing images of socio-political issues?

    <p>Photojournalism (D)</p> Signup and view all the answers

    Which of the following has NOT been influenced by the media?

    <p>Human biology (C)</p> Signup and view all the answers

    Advertising is meant to have many interpretations, like art.

    <p>False (B)</p> Signup and view all the answers

    Who is responsible for providing the words and concepts to the advertising art?

    <p>copywriter</p> Signup and view all the answers

    In comic book creation, the _ renders the final art.

    <p>ink renderer</p> Signup and view all the answers

    Which step in comic book creation focuses on making the artwork attractive and dramatic?

    <p>Coloring (A)</p> Signup and view all the answers

    A comic book artist starts with coherent ideas that are fully formed.

    <p>False (B)</p> Signup and view all the answers

    What is the head of the art department responsible for in advertising practice?

    <p>design of each project</p> Signup and view all the answers

    During script/story writing, the writer often tells familiar scenes, such as stories about ______ or work.

    <p>family</p> Signup and view all the answers

    What is one of the key benefits of digital photography for Filipinos?

    <p>It provides new ways to express art and explore creatively. (C)</p> Signup and view all the answers

    Match the following roles with their responsibilities:

    <p>Copywriter = Provides the words and concepts to advertising art Head of Art Department = Collaborates with copywriter to design each project Pencil Renderer = Layouts the the story through sketches Colorist = Makes the artwork attractive and dramatic</p> Signup and view all the answers

    What is NOT a role of the ink renderer?

    <p>Creates the initial story (B)</p> Signup and view all the answers

    Filipino photographers primarily focus on documenting foreign cultures.

    <p>False (B)</p> Signup and view all the answers

    Besides landscapes, what else do Filipino photographers capture?

    <p>funny, unusual, or memorable moments</p> Signup and view all the answers

    A photo can be proof of almost anything we value in life, and it can document our ______ and practices.

    <p>norms</p> Signup and view all the answers

    Match the description to its type of photography:

    <p>Expressing oneself through unique and creative techniques = Self-Expression Capturing moments that are lost if not documented = Documentation Conveying messages more clearly through high image resolutions = Communication Making a dish look yummy = Food Photography</p> Signup and view all the answers

    What is an important consideration for food photographers when using studio lights?

    <p>The lights should be neither too soft nor too harsh to prevent wilting or melting. (C)</p> Signup and view all the answers

    In fashion photography, models should always look directly at the camera.

    <p>False (B)</p> Signup and view all the answers

    What is one thing that makes digital photography so accessible today, according to the text?

    <p>cameras have evolved with features that attract more people</p> Signup and view all the answers

    Today, having a camera is like having a ______ in the palm of your hand.

    <p>studio</p> Signup and view all the answers

    What is the benefit of high image resolution in communication through digital photography?

    <p>It conveys messages more clearly. (C)</p> Signup and view all the answers

    What is the primary role of a letter renderer in comic book production?

    <p>Adjusting the position of elements to fit all text and images (B)</p> Signup and view all the answers

    A letter renderer determines the reading speed or timing of a comic page.

    <p>True (A)</p> Signup and view all the answers

    Which material is Kenneth Cobonpue known for using in his designs?

    <p>natural fibers and materials</p> Signup and view all the answers

    Dita Sandico-Ong is known as the '______ Artist' of the Philippines.

    <p>Wrap</p> Signup and view all the answers

    Match the designer with their primary area of design or material usage:

    <p>Kenneth Cobonpue = Natural fiber furniture Dita Sandico-Ong = Local fabric wraps Aze Ong = Filipino-inspired crochets Rajo Laurel = Fashion design</p> Signup and view all the answers

    Which of the following does fashion design take into consideration?

    <p>Function, form, and structure (A)</p> Signup and view all the answers

    Runway models are usually slim because it makes clothing fit better with less variance.

    <p>True (A)</p> Signup and view all the answers

    What did Rajo Laurel study at Central Saint Martin's in London?

    <p>fashion</p> Signup and view all the answers

    Most designers look for models with a slim figure which distracts the ____.

    <p>audience</p> Signup and view all the answers

    What kind of clothing types do fashion design consider when deciding on material, cost, appearance, and comfort?

    <p>All the above (B)</p> Signup and view all the answers

    Flashcards

    Impact of Digital Photography in Philippines

    Digital photography has made it easier for Filipinos to capture and share memories due to the ease of editing, sharing, and printing.

    Self-Expression in Filipino Photography

    Digital photography allows Filipinos to express themselves creatively, using techniques that can go viral.

    Photography as Documentation

    Photography serves as a powerful tool for documenting important aspects of life, such as traditions and customs.

    Photography as Communication

    Photographs, like music or words, can be used to communicate emotions and ideas.

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    Food Photography Techniques

    Food photographers use lighting and technique to make food look delicious and enticing in photographs.

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    Fashion Photography: Model's Gaze

    In fashion photography, models don't always need to look directly at the camera. Looking away can create a more impactful image.

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    Philippines as a Photographic Subject

    The Philippines, with its beauty and people, has always attracted tourists, making it a popular subject of Filipino photography.

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    Travel photographer

    A photographer who specializes in capturing images of travel destinations, people, and cultures.

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    Photojournalism

    A type of photography that aims to document and report on events and news through images. Often used in newspapers, magazines, and online platforms.

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    Advertising photographer

    A photographer who specializes in creating images for advertising campaigns, showcasing products, services, or brands.

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    Advertising art

    The art of creating graphics for advertising, aimed at persuading consumers or conveying specific messages.

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    Fashion photography

    The process of taking a photograph of a fashion model wearing clothes or accessories.

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    Film photography

    The use of photography to create moving images, a foundation of cinema.

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    Photography and Cinema

    The merging of photography with the art of storytelling, using visuals to create cinematic experiences.

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    George Tapan

    Filipino photographer known for award-winning travel photography.

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    John K. Chua

    Filipino photographer specializing in adventure and advertising photography, known for technical skill and daring shots.

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    Filipino photographers

    Inherent creativity and passion that many Filipinos possess, recognized internationally in photography.

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    Art Director in Advertising

    The head of the art department in advertising, who collaborates with the copywriter to create visually appealing advertisements that match the campaign's theme and message.

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    Copywriter in Advertising

    The individual responsible for writing the words and concepts used in advertising, working closely with the art director to create effective campaigns.

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    Idea Inception in Comic Book Creation

    The initial stage in comic book creation, involving brainstorming and refining ideas before finalizing the story.

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    Pencil/Layout Rendering in Comic Book Creation

    The process of translating a comic book story into visual form through sketches and drawings, using pencils and light lines for easy revisions.

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    Ink Rendering in Comic Book Creation

    The stage where the penciled drawings are inked to create the final artwork, adding detail, texture, and contrast for a dramatic effect.

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    Coloring in Comic Book Creation

    The process of adding color to the inked artwork, creating a visually appealing experience, setting the mood, and highlighting important elements.

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    Storytelling Skills in Comics

    The ability to create compelling stories through drawings, understanding visual storytelling techniques and engaging the reader's emotions.

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    Advertising's Direct Message

    The practice of creating advertising materials with a clear message and a specific intended outcome for consumers, unlike art which often allows for multiple interpretations.

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    Visual Storytelling in Advertising

    The act of using visual imagery in advertising to evoke emotional responses and connect with consumers on a deeper level.

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    What is the role of a letterer in comics?

    In comic book production, the letterer is responsible for arranging all the text elements, including word balloons, captions, titles, and sound effects, within each panel, ensuring they fit correctly.

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    How does a letterer influence a comic's pacing?

    The letterer can influence how fast or slow a reader experiences a comic page by carefully placing and arranging the text elements.

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    Who is Kenneth Cobonpue and what is he known for?

    Kenneth Cobonpue is a well-known Filipino designer who uses natural materials such as rattan, bamboo, and abaca to create furniture and interior designs.

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    Who is Dita Sandico-Ong and what is she known for?

    Dita Sandico-Ong, known as the 'Wrap Artist' of the Philippines, is recognized for her use of local fabrics like Inabel and Piñalino in her fashion designs.

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    What are the key considerations in fashion design?

    Fashion design, like other types of design, considers factors like functionality, aesthetics, and structure, including material, cost, appearance, and comfort.

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    Why are runway models usually slim?

    Runway models are often slim because the fabrics drape better on thinner bodies, showcasing the designer's work more effectively.

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    What kind of art does Aze Ong specialize in?

    Aze Ong, a Filipino designer, incorporates traditional Filipino crochet techniques into their fashion designs, creating clothing, handbags, and other decorative objects.

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    Who is Rajo Laurel and what are his contributions?

    Rajo Laurel is a renowned Filipino fashion designer known for his innovative designs and entrepreneurial skills. He has contributed to the growth of the Philippine fashion industry and has also mentored other designers.

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    How does a model's figure influence a fashion show?

    Fashion designers often choose models with slim figures because it allows the clothing to be the central focus and highlights the designer's work.

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    Study Notes

    Philippine Film Today

    • Digital photography is a popular addition to Filipino photographers
    • Photographers easily capture, share, edit, and print memories
    • Photographers use light and color to express their art
    • Modern cameras provide features to attract more people
    • Filipinos are heavy social media users, thus photography is popular
    • Filipinos consider cameras as portable mobile studios

    Filipino Photographers and Their Subjects

    • The Philippines is a popular tourist destination
    • Filipinos are welcoming and gifted with natural blessings

    Self-Expression

    • Using photography to express one's self
    • Exploring unique photography techniques for virality

    Documentation

    • Photos document valuable moments in life
    • Photographs serve as evidence or records for norms and practices
    • Photographs help to capture moments for posterity

    Communication

    • Photographs can express emotions to viewers
    • Digital photography can convey messages effectively
    • Images can be used to communicate stories
    • Images help to highlight visual aspects such as food, fashion, and travel

    Food Photography

    • Food photographers must make foods look appealing
    • Good lighting is key in creating food photography
    • Food should be prepared and presented well for visual appeal

    Fashion Photography

    • Models do not need to look directly at the camera
    • A fashion photographer edits photos to showcase clothes
    • The photographer markets the work to an agency

    Travel Photography

    • Travel is an exciting way to live life
    • Photographers capture images of people and places
    • Photos allow for sharing experiences around the world
    • Photography and travel have become easier

    Photojournalism

    • Photographs capture moments in time
    • Images can show various aspects of life such as death, destruction, and chaos

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    Explore the vibrant world of digital photography in the Philippines. This quiz delves into how Filipino photographers capture, share, and express their art using modern technology. Discover the role of photography in self-expression, documentation, and communication through visuals.

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