Persuasive Communication Lesson 8
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Questions and Answers

What is the primary goal of persuasive communication?

  • To build a relationship with the audience
  • To persuade the audience to make a rational decision
  • To convince someone to agree with or do something (correct)
  • To provide information to the audience

What is the target of persuasive communication when it aims to convince listeners to change their opinion about the value of something?

  • Cognition
  • Attitude (correct)
  • Behavior
  • Emotions

Which principle of persuasion is based on the idea that people are more likely to do something if they feel obligated to reciprocate?

  • Liking
  • Social proof
  • Authority
  • Reciprocity (correct)

What is the strategy of persuasive communication that appeals to people's emotions?

<p>Pathos (D)</p> Signup and view all the answers

What is an example of a persuasive communication strategy that targets behavior?

<p>Donating blood for the campus blood drive (A)</p> Signup and view all the answers

Which principle of persuasion is based on the idea that people are more likely to do something if they respect the authority of the person asking?

<p>Authority (D)</p> Signup and view all the answers

What is a characteristic of a good persuasive topic?

<p>It is arguable or controversial. (C)</p> Signup and view all the answers

What is the main idea of a persuasive paragraph?

<p>To express an opinion or claim. (B)</p> Signup and view all the answers

What is the purpose of evidence in a persuasive text?

<p>To support the main claim with logical reasoning. (A)</p> Signup and view all the answers

What is an example of an arguable topic?

<p>Jogging is healthier than swimming. (A)</p> Signup and view all the answers

What is the purpose of a persuasive speech?

<p>To persuade the audience to adopt a particular point of view. (A)</p> Signup and view all the answers

What is the characteristic of a good persuasive text?

<p>It is supported by logical reasoning and evidence. (D)</p> Signup and view all the answers

What is the primary goal of the Logos strategy in persuasive communication?

<p>To use high authority or scientific facts to convince people (A)</p> Signup and view all the answers

Which persuasive communication strategy is most effective in getting someone to consider a new perspective after a personal loss?

<p>Pathos (A)</p> Signup and view all the answers

What is the primary characteristic of a persuasive speech that is 'stirring'?

<p>Emotional conclusion (A)</p> Signup and view all the answers

When deciding on a persuasive topic, what is the most effective way to start?

<p>Looking for things or issues that concern you as a person (B)</p> Signup and view all the answers

What is the key to persuading someone to change their beliefs or behavior?

<p>Suggesting a small, incremental change (A)</p> Signup and view all the answers

What is the purpose of 'framing your goal' in persuasive communication?

<p>To find common ground with the audience (C)</p> Signup and view all the answers

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