Part 1: SWOT Analysis

SWOT Analysis

• SWOT stands for Strengths, Weaknesses, Opportunities, and Threats
• Strengths refer to internal factors that benefit an organization
• Weaknesses refer to internal factors that harm an organization
• Opportunities refer to external factors that benefit an organization
• Threats refer to external factors that harm an organization
• Examples of strengths include strong brand recognition and a skilled workforce
• Examples of weaknesses include limited access to resources and a lack of skilled workforce
• Examples of opportunities include emerging markets and new technologies
• Examples of threats include emerging market competition and negative media coverage

SMART Goals

• SMART stands for Specific, Measurable, Achievable, Relevant, and Timely
• Specific refers to clear and well-defined goals
• Measurable refers to goals that can be tracked and quantified
• Achievable refers to realistic and attainable goals
• Relevant refers to goals that align with organizational objectives
• Timely refers to goals with specific deadlines
• Examples of SMART goals include "I will increase my math grade from a B to an A- by the end of the semester"
• Measurable goals are important because they allow for progress tracking and success determination

SWOT Analysis Example

• A community service club's SWOT analysis might include:
  • Strengths: strong leadership, dedicated members, and a good reputation in the community
  • Weaknesses: limited funding, inadequate resources, and poor communication among members
  • Opportunities: partnering with local organizations, expanding services to new areas, and increasing fundraising efforts
  • Threats: negative publicity, decreased volunteer engagement, and increased competition from other organizations

SMART Goal Example

• A SMART goal for improving history grades might be: "I will increase my history grade from a C to a B by the end of the semester by attending tutoring sessions twice a week and completing all assigned readings."