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Questions and Answers
What distinguishes the MOTO sector from the online retail sector?
What distinguishes the MOTO sector from the online retail sector?
- Use of sophisticated order entry, delivery, and inventory control systems (correct)
- Different clothing and durable goods offerings
- Information vs. direct purchasing approach
- Varied uses of the Internet
How does the use of the Internet differ for various segments like clothing and durable goods?
How does the use of the Internet differ for various segments like clothing and durable goods?
- It may differ in terms of delivery options
- It may differ based on customer service quality
- It may differ based on the availability of discounts
- It may differ in terms of information vs. direct purchasing (correct)
What characterizes the MOTO sector's approach to mail order/telephone order?
What characterizes the MOTO sector's approach to mail order/telephone order?
- It involves sophisticated order entry systems (correct)
- It focuses on offering exclusive deals
- It primarily targets impulse buyers
- It emphasizes quick delivery options
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