Online Security and Internet Threats

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Questions and Answers

What does the name 'YouTube' signify?

  • You and Tube means television (correct)
  • You and Tube means streaming content
  • You and Tube means internet
  • You and Tube means video sharing

Which demographic represents the majority of Instagram users?

  • Users aged 13 to 17 years
  • Users aged 18 to 29 years (correct)
  • Users aged 30 to 39 years
  • Users aged 40 to 49 years

Which video was the first to be uploaded to YouTube?

  • 'ME AT THE ZOO' (correct)
  • 'WELCOME TO YOUTUBE'
  • 'ANOTHER DAY IN PARADISE'
  • 'THE FIRST VIDEO'

Who are the founders of Instagram?

<p>Kevin Systrom and Mike Krieger (C)</p> Signup and view all the answers

What is Instagram's tagline?

<p>Capture and Share the World's Moments (D)</p> Signup and view all the answers

Which social media platform is considered the second most visited website?

<p>YouTube (B)</p> Signup and view all the answers

What is Twitter's core belief about communication?

<p>Real change starts with conversation (B)</p> Signup and view all the answers

What crucial advice does TikTok provide for marketers?

<p>Make every second count (A)</p> Signup and view all the answers

What does digital convergence primarily refer to?

<p>The integration of various types of data into digital form. (A)</p> Signup and view all the answers

Which type of convergence involves the integration of SMS with voice services?

<p>Messaging convergence (B)</p> Signup and view all the answers

What is the major effect of technological convergence?

<p>Enhanced user accessibility to media content. (B)</p> Signup and view all the answers

Which of the following best describes media convergence?

<p>The merging of traditional media with digital technologies. (B)</p> Signup and view all the answers

How did the concept of convergence begin in the 20th Century?

<p>From the unification of distinct digital products. (D)</p> Signup and view all the answers

What is social awareness convergence concerned with?

<p>The use of digital media for purchasing decisions. (A)</p> Signup and view all the answers

Industry convergence generally refers to?

<p>The unification of industry leaders for market interests. (A)</p> Signup and view all the answers

Which factor has significantly contributed to the concept of convergence?

<p>Advancements in the field of the Internet. (A)</p> Signup and view all the answers

What is the primary function of user-generated content (UGC) on social media?

<p>To facilitate user participation in creating and sharing content (B)</p> Signup and view all the answers

How does social media enhance relationships according to the content?

<p>By making it easy to reach faraway family and friends (B)</p> Signup and view all the answers

Which of the following platforms is NOT typically associated with user-generated content?

<p>Microsoft Office (A)</p> Signup and view all the answers

What does the 'presence' block in social media refer to?

<p>The ability of users to assess other users' availability (C)</p> Signup and view all the answers

Which of the following is a characteristic of social media interactions?

<p>They often involve sharing thoughts, emotions, and news (D)</p> Signup and view all the answers

What does the 'identity' block in social media indicate?

<p>The extent to which users reveal their identities. (C)</p> Signup and view all the answers

Which statement best describes the 'groups' block of social media?

<p>It shows how users can form communities and sub-communities. (C)</p> Signup and view all the answers

What advantage does technology bring to 21st-century life as mentioned in the content?

<p>It enables global communities for sharing ideas and resources (B)</p> Signup and view all the answers

Which term describes content created by users on social media platforms?

<p>User-generated content (B)</p> Signup and view all the answers

What is the main purpose of the 'reputation' block in social media?

<p>To identify the standing of users within the social media landscape. (B)</p> Signup and view all the answers

In the context of social media, what does the term 'social' imply?

<p>Exchanges are primarily informal and personal (A)</p> Signup and view all the answers

What is the primary purpose of spyware?

<p>To gather information about users without consent (B)</p> Signup and view all the answers

What does 'move fast and break things' signify in the context of social media?

<p>An approach favoring rapid development and innovation. (A)</p> Signup and view all the answers

Which of the following describes pharming?

<p>Redirecting users to fraudulent websites (D)</p> Signup and view all the answers

Which social media platform is specifically mentioned as a popular free networking site?

<p>Facebook (D)</p> Signup and view all the answers

Ransomware is notorious for what key action?

<p>Encrypting user files and demanding payment (C)</p> Signup and view all the answers

How does 'conversations' function in social media according to the described blocks?

<p>It describes how users communicate with each other. (B)</p> Signup and view all the answers

What primarily characterizes 'connectivity' in the social media context?

<p>The ability to build relationships and connect worldwide. (B)</p> Signup and view all the answers

Which type of spyware specifically aims to monitor user actions on a keyboard?

<p>Keyloggers (A)</p> Signup and view all the answers

Which function does the 'inform' block serve within social media?

<p>It describes news feed updates and information sharing. (D)</p> Signup and view all the answers

What characteristic best defines a Trojan Horse virus?

<p>It manifests as legitimate software to download malicious payloads. (A)</p> Signup and view all the answers

In the context of malicious software, what does malvertising refer to?

<p>Using advertisements to distribute malware (B)</p> Signup and view all the answers

What does the acronym T.H.I.N.K stand for in evaluating online content?

<p>Truthfulness, Helpfulness, Integrity, Negativity, Knowledge (A)</p> Signup and view all the answers

How does spam typically manifest in digital communication?

<p>Irrelevant or unwanted emails from legitimate companies (A)</p> Signup and view all the answers

What is meant by 'content convergence'?

<p>The integration of various types of media content into a unified experience. (C)</p> Signup and view all the answers

How has social media changed the presence of traditional news outlets?

<p>They recognized the importance of integrating new media for real-time content delivery. (D)</p> Signup and view all the answers

Which of the following best describes the primary function of social media?

<p>To facilitate social networking and community interaction. (C)</p> Signup and view all the answers

What technological advancements have aided the development of social media applications?

<p>Improvements in software development and IT operations. (D)</p> Signup and view all the answers

What is one of the key benefits of social media for advertisers?

<p>Access to a larger audience through integrated platforms. (B)</p> Signup and view all the answers

Which statement about the role of technology in media is TRUE?

<p>Technology plays a vital role in integrating media for immediate content sharing. (B)</p> Signup and view all the answers

What does the community interaction on social media platforms involve?

<p>Interactivity that includes sharing and exchanging information. (A)</p> Signup and view all the answers

How do social media platforms impact consumer choices?

<p>They provide a platform for consumers to discuss and explore content. (A)</p> Signup and view all the answers

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Flashcards

Social Media

Websites and apps designed for forum discussions, microblogging, social networking, social bookmarking, social curation, and wikis. These platforms often rely on user-generated content.

User-Generated Content (UGC)

Content created and shared by users on social media platforms.

Sharing

Sharing content, ideas, information, and experiences with others on social media platforms.

Connectivity

The ability of social media platforms to connect users from anywhere in the world at any time.

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Relationships

The ability for social media platforms to help users maintain relationships with friends and family, especially those living far apart.

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Presence

The ability for social media platforms to provide users with information about the availability and accessibility of other users.

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Content Convergence

The merging of different media formats, like text, audio, and video, into a single cohesive experience.

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Wider Coverage and Market Range

A process of reaching a larger audience and expanding market reach through social media and online platforms like blogs and social networks.

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User-Generated Content

The use of platforms like social media, blogs, and wikis by users to create, modify, share, and discuss online content.

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Technological Convergence

The integration of different technologies, such as telecommunications, media, and the internet, to create new forms of content and communication.

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Social Media's Impact on Advertising

The ability of social media to reach a large audience and amplify advertising messages.

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Social Media's Role in Storytelling

The use of social media to share stories, narratives, and photos, which makes information more engaging and understandable for the audience.

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Media Integration with the Internet

The process of newspapers and other traditional media outlets adopting internet technologies and platforms to deliver real-time content and expand their reach.

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Convergence

The process of different technologies and industries merging together, often facilitated by digital technologies.

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Digital Convergence

Different types of digital data (text, voice, video, graphics) coming together in a single format.

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Messaging Convergence

Integrating communication services, such as combining SMS texting with voice calls.

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Media Convergence

Combining traditional media like newspapers, TV, and radio with digital technology.

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Industry Convergence

Companies from different industries merging or collaborating to expand their reach in the market.

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Social Awareness Convergence

The merging of social awareness campaigns with digital technologies to reach and engage audiences.

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Technological Convergence Opportunities

Technology advancements have created new possibilities for businesses, communication, and social interaction.

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Identity

The degree to which users can showcase who they are on social media.

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Conversations

The ability for users to interact with each other through posts, messages, comments, etc.

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Reputation

The way users perceive the trustworthiness and credibility of others on a platform.

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Groups

How social media allows users to form groups, communities, and sub-communities.

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Facebook

A popular social networking site where users create profiles, share content, and connect with friends and family.

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Move Fast and Break Things

A principle that encourages companies to prioritize rapid innovation and experimentation, even if it leads to failures.

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Instagram

A popular visual social media platform where users share photos and videos.

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What is Instagram?

Instagram is a photo and video sharing social media platform owned by Meta (formerly Facebook). Users can share photos and videos, connect with friends and family, and explore content from other users.

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What is YouTube?

YouTube is an online video sharing platform owned by Google. Users can upload, watch, and share videos on a wide range of topics.

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Describe Twitter.

Twitter is a social media platform where users can post short messages, called Tweets, to connect with others and share their thoughts and ideas.

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What was the first video on YouTube?

The first video uploaded to YouTube was "Me at the Zoo" on April 23, 2005, by Jawed Karim, one of YouTube's founders. It features him at the San Diego Zoo talking about elephants.

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What is a "Tweet"?

A Tweet is a short message that can be up to 280 characters long. Tweets can include text, images, videos, and links.

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What is Instagram's tagline?

Instagram's tagline is "Capture and Share the World's Moments." It emphasizes that the platform is about sharing visual moments in life.

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What is TikTok?

TikTok is a social media platform that allows users to create and share short-form videos. It is known for its dance challenges, lip-syncing videos, and humorous content.

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What is TikTok's slogan?

The slogan of TikTok is "Make every second count." It emphasizes the importance of making the most of every moment and creating content that is engaging and memorable.

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Spyware

Spyware is a type of malicious software designed to secretly gather information about a user or organization and transmit it to a third party without their knowledge. This information can be used for various harmful purposes, such as identity theft, financial fraud, or unauthorized surveillance.

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Rootkit

A rootkit is a set of tools used by attackers to gain covert access and maintain persistent control over a computer system. It often conceals the attacker's presence and makes it difficult to detect the infection.

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Phishing

Phishing is a common tactic used by cybercriminals to trick people into revealing sensitive information, such as passwords, credit card details, or personal data. Phishing attacks often involve fake emails or websites designed to look legitimate.

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Fileless Malware

Fileless malware is a type of malicious software that doesn't rely on traditional files stored on the hard drive. This malware operates directly in memory, making it difficult to detect and remove using traditional antivirus software.

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Malvertising

Malvertising is a type of online advertising that is used to deliver malware to unsuspecting victims. Malicious ads can redirect users to malicious websites, download malware to their computers, or exploit vulnerabilities in their web browsers.

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Pharma Attacks

Pharma attacks, also known as pharma hijacking, is a type of cybercrime that redirects users to fake websites disguised as legitimate websites. This is achieved by manipulating DNS settings or exploiting vulnerabilities in web browsers.

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Ransomware

Ransomware is a type of malicious software that encrypts a victim's files and demands payment in exchange for the decryption key. This type of attack can cripple businesses and individuals by making their data inaccessible.

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Trojan Horse

A Trojan Horse is a type of malware disguised as a legitimate program. Users are tricked into downloading and installing the Trojan, which then allows the attacker to gain access to their computer system.

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Study Notes

Online Security

  • Refers to the safety of people and their information when using the internet.
  • Includes measures to protect from hacking, browser hijacking, identity theft, and malware.

Internet Threats

  • Hacking: Unauthorized access to a computer system.
  • Browser Hijacking: Malware that redirects a user's browser to unwanted sites.
  • Identity Theft: Criminals impersonating others to steal personal information.
  • Malware: Malicious software designed to damage or disable a computer.

Tips to Stay Safe Online

  • Be mindful of what you share and where.
  • Do not just accept terms and conditions, read them.
  • Check the privacy policy of websites.
  • Know the security features of social networking sites.
  • Do not share passwords or private information.
  • Avoid using public Wi-Fi networks.
  • Be cautious of strangers online.
  • Avoid posting about future vacations .
  • Add only real-life friends on social media.
  • Avoid untrusted websites.
  • Install and update antivirus software.
  • Use a strong password for wifi and accounts.
  • Avoid downloading software or files from untrusted sources.
  • Avoid pirated software.
  • Do not click links or open attachments from suspicious emails.

Netiquette

  • Follow the rules of proper online behavior.
  • Treat others with respect.

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