NUR 121: Communication Approaches in Health Education
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Questions and Answers

What is the primary purpose of persuading in health education?

  • To stimulate the audience's emotions
  • To convince the audience to accept the new idea (correct)
  • To educate the audience on the strengths and weaknesses of the idea
  • To introduce a new idea to the target audience
  • What type of communication involves face-to-face interaction between a sender and a group of people?

  • Intra-personal communication
  • Group communication (correct)
  • Mass communication
  • Inter-personal communication
  • What is the primary characteristic of mass communication?

  • It is only used for persuading approaches
  • It transmits messages to a large audience (correct)
  • It reaches a small, targeted audience
  • It involves face-to-face interaction
  • What is the primary goal of the 'Persuade and promote' stage in the communication process?

    <p>To increase the intention to act among the audience</p> Signup and view all the answers

    What is the main goal of informing in health education?

    <p>To introduce the new idea to the target audience</p> Signup and view all the answers

    What determines the decision between Reach and Frequency in a communication strategy?

    <p>The media behavior of the target audience</p> Signup and view all the answers

    What type of communication involves an individual's feelings, beliefs, and thoughts?

    <p>Intra-personal communication</p> Signup and view all the answers

    What is the advantage of using a Media Mix approach in a communication campaign?

    <p>It compensates for messages not received by another channel</p> Signup and view all the answers

    What is an example of educating in health education?

    <p>Counselling clients on the advantages and limitations of ART</p> Signup and view all the answers

    What is the primary limitation of Inter-personal communication?

    <p>It has limited reach</p> Signup and view all the answers

    What is the main difference between Group communication and Mass communication?

    <p>The number of people involved</p> Signup and view all the answers

    What is the primary consideration for selecting a communication channel?

    <p>The media behavior of the target audience</p> Signup and view all the answers

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