12 Questions
What is the primary purpose of persuading in health education?
To convince the audience to accept the new idea
What type of communication involves face-to-face interaction between a sender and a group of people?
Group communication
What is the primary characteristic of mass communication?
It transmits messages to a large audience
What is the primary goal of the 'Persuade and promote' stage in the communication process?
To increase the intention to act among the audience
What is the main goal of informing in health education?
To introduce the new idea to the target audience
What determines the decision between Reach and Frequency in a communication strategy?
The media behavior of the target audience
What type of communication involves an individual's feelings, beliefs, and thoughts?
Intra-personal communication
What is the advantage of using a Media Mix approach in a communication campaign?
It compensates for messages not received by another channel
What is an example of educating in health education?
Counselling clients on the advantages and limitations of ART
What is the primary limitation of Inter-personal communication?
It has limited reach
What is the main difference between Group communication and Mass communication?
The number of people involved
What is the primary consideration for selecting a communication channel?
The media behavior of the target audience
Test your knowledge of different communication approaches in health education, including informing, educating, persuading, and entertaining. Learn how to effectively communicate health messages to various audiences.
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