Nudge and Behavioral Economics Pt. 2

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Questions and Answers

[Blank] interventions, such as 'hints' or 'frames,' influence individuals' choices without completely removing any options.

soft

An intervention qualifies as a mere ______ if it is both easy and inexpensive to avoid, ensuring minimal restriction on individual choice.

nudge

[Blank] involves measures that aim to reduce people's choices, such as the prohibition of certain substances, reflecting a protectiv approach.

paternalism

[Blank] paternalism steers decisions while still allowing individuals to choose, using methods like providing information or influencing placement.

<p>libertarian</p> Signup and view all the answers

A choice ______ is someone who organizes the environment in which people make decisions, influencing their choices through design.

<p>architect</p> Signup and view all the answers

Unlike 'Econs', who are ideally rational, ______ sometimes make mistakes that lead to predictable errors.

<p>humans</p> Signup and view all the answers

One example of 'Status quo' relates to subscriptions, mobile phones and software installations, which all represent ______ options.

<p>default</p> Signup and view all the answers

Nudges are more effective when there are information ______, prompting individuals to improve their decision making.

<p>deficits</p> Signup and view all the answers

Nudges are also effective when there is information ______, prompting individuals to pay attention to what's important and filter out irrelevant aspects.

<p>overflow</p> Signup and view all the answers

Nudges address situations with missing ______, such as long-term decisions, to guide people in the right direction and ensure better outcomes.

<p>feedback</p> Signup and view all the answers

[Blank] translates to once one has reached the main objective, one forgets about the previous steps.

<p>post-completion error</p> Signup and view all the answers

[Blank] are needed for tough and uncommon decisions, especially when there's a lack of immediate feedback.

<p>nudges</p> Signup and view all the answers

A critique of nudges and norms is the border between nudging and ______.

<p>paternalism</p> Signup and view all the answers

Under an opt-______ system for organ donation, people are considered donors unless they actively object to it, promoting higher donation rates.

<p>out</p> Signup and view all the answers

Under an opt-______ system for organ donation, people must actively register or give their consent in writing.

<p>in</p> Signup and view all the answers

The implementation of organ donation requires donors to register or give their consent in writing following an opt-______ system.

<p>in</p> Signup and view all the answers

The implementation of organ donation considers every adult as a donor, needing to object any of the following, following an opt-______ system.

<p>out</p> Signup and view all the answers

When people make mistakes, a 'forcing ______' can be a useful solution preventing future mistakes/ errors.

<p>function</p> Signup and view all the answers

A 'Status ______' is when if one does not become active, nothing changes.

<p>quo</p> Signup and view all the answers

A 'back to ______' is when, if one does not become active, things will change.

<p>zero</p> Signup and view all the answers

[Blank] are the homo oeconomicus: ideal, but unrealistic.

<p>econs</p> Signup and view all the answers

Nudges consider differences during time ______, as well as complexity that involves deficits in information.

<p>horizons</p> Signup and view all the answers

Flashcards

Nudge

Soft interventions, including hints and frames, that affect individuals' choices without eliminating any options.

Paternalism

The practice of influencing people's choices in a way that protects them, potentially limiting their freedom of choice, like a prohibition.

Hard Paternalism

Reducing options to choose from, such as taxation and prohibitions.

Libertarian Paternalism (Nudges)

Steering decisions while preserving choices.

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Choice Architect

Someone who has the responsibility for organizing the context in which people make decisions.

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Econs

An ideal, but unrealistic, model of humans, with no foresight, systematic errors and unbiased behavior.

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Humans

Realistic model of humans who make mistakes, have biased behaviors, and can be positively influenced.

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Status Quo

Default options where if I do not become active, nothing changes.

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Back to Zero

Default options where if I do not become active, things will change.

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Post-completion Error

Occurs when, after completing a main objective, one forgets previous steps.

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Forcing Function

A design that prevents errors by making it impossible to proceed without correcting them.

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Opt-in (Informed consent rule)

A system where donors must register or give consent in writing.

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Opt-out (Presumed consent rule)

A system where every adult is considered an organ donor and must object to not donating.

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Study Notes

  • Nudge and Behavioral Economics were presented in a lecture on 26 November 2024
  • Relevant publications include "Nudges. Improving Decisions about Health, Wealth and Happiness" (2008); "Helping Consumers Know Themselves," American Economic Review: Papers & Proceedings (2011); and "From Homo Economicus to Homo Sapiens," Journal of Economics Perspectives (2000)

What are Nudges?

  • Nudges are defined as soft interventions, such as "hints" or "frames" that influence individual choices without eliminating any options
  • They alter behavior in a predictable way without forbidding choices or significantly changing economic incentives
  • To qualify as a nudge, the intervention must be easy and cheap to avoid

Paternalism

  • Paternalism involves patronizing or protective measures reducing an individual's choices, such as the prohibition of marijuana
  • Hard paternalism reduces choice options; for example, cigarette taxation or prohibitions
  • Libertarian paternalism (nudges) involves "steering" decisions while preserving choices; for example, cigarette information, placement, and pictures

Choice Architecture

  • A choice architect is someone responsible for organizing the context in which people make decisions
  • There is no such thing as "neutral" design

Choice Architecture Example

  • An example of a nudge is placing a fly or goal in a urinal
  • This has been shown to increase aiming accuracy by about 80%

"Econs" vs. Humans

  • Econs (homo oeconomicus) are "ideal" but unrealistic beings
  • They exhibit no perfect foresight
  • They exhibit no systematic errors or mistakes
  • They demonstrate rational behavior of utility maximizing
  • They have unbiased behavior and perceptions of reality
  • Humans (homo sapiens) make mistakes but are realistic
  • Mistakes lead to predictable errors
  • Biased behavior includes status quo bias, planning fallacy, and overoptimism
  • Humans have biased perceptions of reality
  • Behavior can be positively influenced

Choice Architecture with Default Options

  • Status quo choice architecture means if the user does not become active, nothing changes
  • Examples include subscriptions, mobile phones, and software installations with checked boxes
  • Conversely, with the "back to zero" approach, things change if the user does not become active, like screen savers or security measures

When Nudges Make Sense

  • Differences in time horizons, such as cost versus benefit, pleasure goods, and investment goods

  • Complexity, including information deficits and information overflow

  • Frequency factors in experience and the number of similar choices

  • Missing feedback such as with long-term decisions

  • Inattention, such as remembering the urinal example

Mistakes

  • A post-completion error is when one forgets about the previous steps once the main objective has been reached
  • This could be seen at ATMs, gas tanks, and when using a copy machine
  • A forcing function as a solution appears in ATMs, email attachments, and at gasoline stations

When We Need Nudges

  • Nudges are required for difficult and rare decisions lacking prompt feedback, when translating aspects of the situation into easily understandable terms is difficult

Critique of Nudges

  • It can be difficult to ascertain the border between nudging and paternalism
  • Relying on nudges may result in fewer people learning from mistakes
  • The "choice architect" has limited knowledge himself
  • There is potential for abuse of nudges

Organ Donation

  • Opt-in systems for organ donation use an informed consent rule
  • Donors must register or give their consent in writing (e.g., organ donor card)
  • Opt-out systems use presumed consent rule
  • Every adult is considered an organ donor unless they object

Further Literature

  • Relevant literature includes Schnellenbach, J. (2012), "Nudges and Norms: The Political Economy of Soft Paternalism," European Journal of Political Economy
  • Additional sources include two YouTube videos with specific URLs

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