24 Questions
Who is credited with coining the term 'podcast'?
Ben Hammersley
Which podcast is considered the world's longest-running podcast?
Open Source
Who created the first podcast?
Dave Winer
Which podcast had the 'Serial effect' and led to the boom year for podcasting in 2014?
Serial
What has contributed to the growth of podcast listeners?
Smartphones and smart speakers
According to a Pew Research Center survey, why do the majority of people listen to podcasts?
To be entertained
Which platforms have the majority of podcast listeners?
YouTube and Spotify
Which organization publishes a monthly list of Top 20 Podcasts and Top 20 Publishers?
Podtrac
According to a study by Media Monitors, podcasting is considered more trustworthy than which form of media?
Traditional media
What is the purpose of branded podcasts?
To engage with listeners and build brand loyalty
What organization sponsors an annual podcast competition for middle and high school students?
NPR
Which age group dominates podcast creation?
25-44
What is the average number of podcasts listened to per week in 2023?
9
Which genre is the most popular in the U.S.?
News
Which news podcast format is the most popular according to the Pew survey?
In-depth explanation of a news topic
Which industry has seen an increase in the number of businesses creating internal company podcasts?
Tech companies
What is the main advantage of private podcasts for businesses?
They can restrict who has access
Which industry has seen the rise of pay-for-play podcasting, where guests pay to be interviewed?
Wellness
What is the largest demographic group of podcast listeners?
Young people
According to the Reuters Digital News Report 2023, which country has the highest consumption of news podcasts worldwide?
U.S.
What is the main reason why some news consumers say they avoid the news?
News has a negative impact on their mood
What is the main reason why true crime podcasts are popular?
They allow people to experience fears without consequences
What is the gender gap in podcast creation?
Nearly 70% male
What percentage of people who watch a podcast on YouTube are consuming it for the first time?
65%
Test your knowledge about news consumption trends and preferences in this quiz based on the Reuters Digital News Report 2023. Find out which country has the highest consumption of news podcasts and discover how listeners perceive news from nontraditional sources. Challenge your understanding of global news consumption patterns with this informative quiz!
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