10 Questions
Who was featured on Fortune's cover as 'Businessperson of the Year'?
Reed Hastings
What strategic assets did Reed Hastings build that hammered early competitors of Netflix?
Tech-enabled strategic assets
Which two influential firms appointed Reed Hastings to their Board of Directors?
Microsoft and Facebook
What did Netflix rank atop in multiple customer satisfaction surveys?
Customer satisfaction surveys
What technology shift did Reed Hastings understand to be the future, leading to concerns over transitioning Netflix?
Internet streaming dominates and DVDs go away
What did Reed Hastings regret strategically according to the text?
Taking Netflix public too early
Which company was ranked as Fortune One at the time it entered the competition with Netflix?
Walmart
What key factor helped Netflix repel well-known rivals in the competitive market?
Scale, brand, and a data asset
What role does technology play in the development of assets like scale, brand, and switching costs according to the text?
Technology played a starring role in developing these assets
Why is studying Netflix important according to the text?
To examine how technology helps firms craft and reinforce a competitive advantage
Test your knowledge about the journey of Netflix and its CEO, Reed Hastings, from facing challenges to becoming a dominant player in the streaming industry. Explore how strategic assets and innovation helped Netflix outperform its competitors.
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