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Questions and Answers

Which of the following is NOT a common type of rich media ad format?

  • Video (correct)
  • Polite download technology
  • Interstitial
  • Banner and Badges

    • What is the purpose of rich media ads?

  • To provide information about a product
  • To generate website traffic
  • To increase brand awareness
  • To create interactive multimedia experiences (correct)

    • What are banner ads?

  • Image-based advertisements (correct)
  • Ads that encourage viewer interaction
  • Ads that play between pages on a website
  • Ads that include video and audio elements

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