Monopoly Market Structure

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Questions and Answers

Which of the following is a primary characteristic of a monopoly?

  • A single seller dominating the market (correct)
  • Prices determined by market supply and demand
  • Free entry and exit for firms
  • Numerous competitors offering similar products

What is the most significant implication of a firm possessing market power?

  • Inability to influence market prices
  • Capacity to determine price and output without risk of competitors undercutting (correct)
  • Dependence on government subsidies for survival
  • Need to accept prevailing market prices

Which factor is least likely to be a substantial barrier to entry in a monopolistic market?

  • Low initial capital requirements (correct)
  • Economies of scale enjoyed by existing firms
  • Stringent legal protections like patents
  • Strong brand loyalty

How does the demand curve faced by a monopolist typically appear?

<p>Downward sloping (B)</p> Signup and view all the answers

For a monopoly, how is marginal revenue (MR) related to average revenue (AR)?

<p>MR is below AR (C)</p> Signup and view all the answers

What happens to the price elasticity of demand as a monopolist increases the price?

<p>Demand becomes more inelastic (D)</p> Signup and view all the answers

At what point does a monopolist maximize profit?

<p>Where marginal cost equals marginal revenue (B)</p> Signup and view all the answers

How does a monopolist determine the price once the optimal output is determined?

<p>Finds the corresponding point on the demand curve (B)</p> Signup and view all the answers

What is a key difference between perfect competition and monopoly regarding long-run profits?

<p>Only a monopoly can sustain supernormal profits (C)</p> Signup and view all the answers

Which of the following is most likely to occur in a monopolized market compared to a perfectly competitive market?

<p>Lower output and higher prices (C)</p> Signup and view all the answers

In the context of a monopoly, if the slope of the AR curve is -1, what will be the slope of the MR curve?

<p>-2 (D)</p> Signup and view all the answers

If a monopolist operates in the elastic portion of the AR curve, what strategic move would likely increase revenue?

<p>Decrease price (A)</p> Signup and view all the answers

Why might a monopoly not have a strong incentive to innovate?

<p>It already dominates the market without competition (A)</p> Signup and view all the answers

According to the image, which one of the following factors is not shown as leading to barriers of entry?

<p>High contestability (C)</p> Signup and view all the answers

In the diagram outlining profit maximizing under monopoly, at which point do you maximize profits?

<p>MC=MR (A)</p> Signup and view all the answers

The following statement is true regarding monopolies in the long run:

<p>Supernormal profit can persist (B)</p> Signup and view all the answers

According to the diagram, which letter gives the profit maximizing price?

<p>A (B)</p> Signup and view all the answers

Consider the typical comparison between monopoly and perfect competition. Which statement accurately reflects an outcome under monopoly?

<p>Lower short run output at a higher price (C)</p> Signup and view all the answers

In the image of contrasting perfect competition and monopoly, what does the area between AR and AC illustrate?

<p>Total Profit (C)</p> Signup and view all the answers

According to the diagram, in Output and Price for Monopoly Vs Perfect Competition, is the following statement correct: Monopoly output is higher and price is lower

<p>No (A)</p> Signup and view all the answers

Flashcards

What is a Monopoly?

A market structure where a single seller controls the entire supply of a product or service.

What is Market Power?

A situation where a company can set prices and output without fear of being undercut by competitors

What are Barriers to Entry?

Factors preventing new competitors from entering a market.

What are Economies of Scale/Scope?

Cost advantages due to large-scale operations or diverse activities.

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What is Product Differentiation/Brand Loyalty?

Perceived product differences and strong customer preference.

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What are Lower Costs for Established Firms?

Cost advantages held by established companies.

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What is Ownership/Control of Key Factors/Outlets?

Control of essential resources/distribution channels.

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What is Legal Protection?

Protection via patents, copyrights, or exclusive rights.

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What are Mergers and Takeovers?

Acquiring other companies to reduce competition.

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What are Retained Profits & Aggressive Tactics?

Using retained profits and aggressively pricing to deter entry.

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What is a Monopolist's Demand Curve?

The demand curve faced by a monopoly firm is downward sloping.

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What is Marginal Revenue (MR)?

The change in revenue from selling one additional unit.

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What is Profit-Maximizing Output?

Output level where marginal cost equals marginal revenue.

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What is Supernormal Profit?

A firm's revenue exceeds total costs, including opportunity costs.

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Monopoly vs Perfect Competition: Output and Price

Market is not flooded and prices tend to be higher.

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Monopoly vs Perfect Competition: Innovation

Monopolies sometimes encounter less pressure to innovate.

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Define Monopoly.

A market dominated by a single seller.

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What is the shape of a monopolist demand curve?

Demand curves are downward sloping.

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How does a monopoly maximize it's profit?

At an output where Marginal Cost = Marginal Revenue

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What is Perfect Competition?

A market with many buyers and sellers, identical products, and free entry/exit.

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Study Notes

  • Monopoly is a market structure characterized by a single seller, unique product, and significant barriers to entry.

Defining Monopoly

  • A monopoly has the power to set the price of its product due to a lack of competition.
  • Market power enables a monopoly to determine price and output without the risk of being undercut.

Sources of Barriers to Entry

  • Factors that prevent new firms from entering a monopolized market include economies of scale, product differentiation, brand loyalty, lower costs for established firms, ownership/control of key factors or outlets, legal protection, mergers, takeovers, retained profits, and aggressive tactics.

TMA and Maldivian Air Taxi

  • Blackstone acquired TMA and Maldivian Air Taxi in 2013 with 48 aircrafts, leading to increased seaplane contract prices
  • There was a reduction in services and benefits to hospitality groups and an exclusivity clause prevented deals with other seaplane operators.
  • There was a contractual link to use landplane operations, allegedly planned by TMA.
  • A minimum contract term of three years for seaplane operations was imposed.
  • Manta Air entered the market in 2019 with 3 seaplanes.

Monopoly Demand Curve

  • A monopolist faces a downward-sloping demand curve.
  • The greater the market power, the less elastic (steeper) the demand curve.
  • Marginal Revenue (MR) is below Average Revenue (AR), also known as the Demand curve (D).
  • The slope of the MR curve is twice that of the AR curve
  • For every £1 change in AR results in a £2 change in MR.
  • Monopolies operate in the elastic portion of the AR curve, where price increases lead to higher revenue.

Profit Maximization

  • Profit is maximized at the output level where Marginal Cost (MC) equals Marginal Revenue (MR).
  • The profit-maximizing price is found on the demand curve (where Demand = Average Revenue).
  • Supernormal profits can persist in the long run due to barriers to entry.

Monopoly vs. Perfect Competition

  • Compared to perfect competition, monopolies produce lower short-run output at a higher price as the market is not flooded.
  • Costs may remain high due to a lack of competition and no incentive to drive costs down.
  • There is less incentive to innovate in monopolies; however, there is a greater possibility of Research and Development (R&D) and innovation through the investment of ploughed-back profit.
  • Monopoly profit may encourage risk-taking and the development of new industries.

Output and Price Comparison

  • In monopolies output is lower and price is higher than in perfect competition.

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