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Questions and Answers
What are the two main types of market structures that we observe around us?
What are the two main types of market structures that we observe around us?
Monopolistically competitive markets or Oligopoly markets
What is the main characteristic of a monopolistically competitive market?
What is the main characteristic of a monopolistically competitive market?
Slightly different products but closely substitutable.
What is the main characteristic of an oligopoly market?
What is the main characteristic of an oligopoly market?
A few sellers make up the industry
What is the definition of market share?
What is the definition of market share?
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A Four Firm Concentration Ratio of 40% or higher means that the market is a monopoly.
A Four Firm Concentration Ratio of 40% or higher means that the market is a monopoly.
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What does the Herfindahl-Hirschman Index (HHI) measure?
What does the Herfindahl-Hirschman Index (HHI) measure?
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What are two key characteristics of a monopolistically competitive market?
What are two key characteristics of a monopolistically competitive market?
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Which of the following is NOT an example of a monopolistically competitive market?
Which of the following is NOT an example of a monopolistically competitive market?
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In a monopolistically competitive market in the long run, firms will earn zero economic profit.
In a monopolistically competitive market in the long run, firms will earn zero economic profit.
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What is the term for the situation in a monopolistically competitive market where firms produce at a level of output lower than what would minimize their costs?
What is the term for the situation in a monopolistically competitive market where firms produce at a level of output lower than what would minimize their costs?
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What is one argument against the existence of excess capacity in monopolistically competitive markets?
What is one argument against the existence of excess capacity in monopolistically competitive markets?
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Study Notes
Monopolistic Competition and Oligopoly
- This lecture covers monopolistic competition and oligopoly market structures.
- These structures are common in real-world markets.
- Competitive and monopoly structures are rare compared.
Learning Objectives
- Students will describe the characteristics of a monopolistically competitive market.
- Students will determine the profit-maximizing quantity and price for a monopolistically competitive firm.
- Students will describe the characteristics of an oligopoly.
- Students will explain how collusion impacts production decisions in an oligopolistic market.
- Students will identify the dominant strategy (where applicable) foreach player, given a payoff matrix.
- Students will describe how firms with market power respond to changes in demand and costs.
- Students will compare market decisions by competitive firms and firms with market power.
- Students will describe the efficiency outcomes in markets where firms have market power.
Measures of Market Concentration
- Market concentration is important to understand market structure.
- High concentration implies few sellers dominate the market.
- Low concentration means many sellers are present.
- Concentration ratios are used to measure concentration.
Market Share
- Firm market share is the percentage of total market output or revenue a firm controls.
- Market share can be measured in terms of output or sales.
Four Firm Concentration Ratio
- The Four Firm Concentration Ratio calculates the market share of the top four firms.
- A 40% or higher ratio suggests an oligopolistic market.
Herfindahl-Hirschman Index (HHI)
- The HHI is another measure of market concentration.
- It sums the squares of the market shares of all firms in the industry.
- Higher HHI values indicate more concentrated markets.
Monopolistic Competition
- Many producers with a small market share
- Low barriers to entry and exit.
- Slightly different products, but they are close substitutes
- Firms raise prices, losing customers to rivals.
- Firms have some price control, so the firms are price makers.
- Firms face downward-sloping demand curves.
- Firms often engage in non-price competition (like product differentiation).
- Examples include local restaurants, gas stations, hair stylists, local breweries, breakfast cereals, beer, and highway motels.
Types of Product Differentiation
- Physical differences (like appearance, quality and packaging)
- Location differences (like convenience)
- Services (like accompanying services offered for products)
- Product information (such as product promotion and advertising)
Monopolistic Competition in the Short Run
- Demand curve (D) slopes downward.
- Firms have market power.
- Demand curve is more elastic than a monopolist's, but less elastic than a perfect competitor's.
- Marginal revenue curve (MR) is below the demand curve and also slopes downward.
- Cost curves: average total cost (ATC), average variable cost (AVC), and marginal cost (MC).
Short-Run Profit or Loss
- If P* (price) > ATC (average total cost), the firm earns economic profit.
- If ATC > P* > AVC, the firm produces to minimize losses.
- If P* < AVC (average variable cost), the firm shuts down to minimize losses.
Zero Economic Profit in the Long Run
- Short-run economic profit leads new firms to enter the market.
- Entering firms take customers away from existing firms; reduces demand and lowers individual firm’s demand curve (becomes flatter, more elastic)
- Profit disappears.
- Price = Average Cost = Zero economic profit
- Short-run economic loss causes some firms to exit.
- Customers switch, increasing demand for remaining firms and making their demand curve steeper or less elastic.
- Loss is erased, and economic profit returns to zero.
Graph of Monopolistic Competition in the Long Run
- Shows adjustment from short-run profit to long-run zero economic profit.
Monopolistic Competition in the Long Run
- The MC firm in the short run faces a demand curve (DSR), produces QSR and charges price PSR.
- If Q= QSR, the AC = CSR < P*SR, firm earns profit.
- Profit encourages new firms to enter, causing demand to shift downward to DLR, and the new firm seeks Q=Q*LR for which, AC=CLR=PLR, resulting in Zero economic profit in the Long-run.
Profit in the Short-run and Long-run
- In the short run, a firm in monopolistic competition can earn positive economic profit, economic loss or normal profit.
- New firms entering the market increases competition and affects demand elasticities.
- In the long run, firms earn normal profit.
Comparing Monopolistic Competition
- The demand curve for MC firms is more responsive/elastic than for monopolies, due to availability of close substitutes.
- Monopolistically competitive firms face downward-sloping demand curves because they offer differentiated products
- Firms are not price takers, but instead, price makers/searchers
Comparing Firm Demands across Markets
- Provides graphs comparing demand curves for pure monopoly, monopolistic competition, and perfect competition.
Efficiency in Monopolistic Competition
- Monopolistically competitive firms are not resource-allocative efficient (price > MC).
- Nor are they productive efficient (price does not equal the lowest possible ATC, and operates at excess capacity)
Excess Capacity
- Excess capacity theorem states that firms in monopolistic competition produce less output than would minimize their costs.
Why Excess Capacity Exists in the MC Market
Arguments and counterarguments for why excess capacity exists in monopolistic competition.
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Description
This quiz focuses on understanding the characteristics and implications of monopolistic competition and oligopoly market structures. Students will explore the profit-maximizing strategies, effects of collusion, and firms' responses to market changes. Test your knowledge on these essential economic concepts!