16 Questions
What is the purpose of benchmarking against competitive companies?
To understand how our company compares to competitors in terms of customer requirements
Why is it important to compare specific customer requirements with competitive companies?
To understand where our strengths and weaknesses lie compared to competitors
What does the text suggest about the possibility of not being competitive on any customer requirement?
It is common to not be competitive on some customer requirements
How does benchmarking help in understanding the importance of technical requirements?
By assessing which technical requirements are more important compared to others
Why is comparing operational goals or targets essential according to the text?
To understand and improve on operational performance relative to competitors
What is the role of the 'house of quality' mentioned in the text?
To assess product quality by comparing against standards
A correlation matrix helps in identifying the positive or negative influence between technical requirements.
True
The relationship matrix is only related to competitive technical assessment.
False
Evaluation of relationship between technical requirements involves assessing the strength of relationships between voices and technical requirements.
True
Operational goals are not related to achieving competitiveness according to the text.
False
Customers' requirements for an automobile may include fuel efficiency, safety, comfort, break horse power, and sitting capacity.
True
The relationship matrix evaluates how well the company performs against its operational goals.
False
The weight of an automobile is not considered a customer requirement according to the text.
False
Benchmarking against competitors helps in understanding the company's performance relative to its rivals.
True
The 'house of quality' is mentioned as a tool to evaluate voice of customers' importance ratings.
True
The relationship matrix does not consider competitive technical assessments.
False
Learn about the process of translating needs into specifications in product development, starting with problem formulation and need identification. Understand the importance of designing from the perspective of the target audience to generate innovative and embraced ideas.
Make Your Own Quizzes and Flashcards
Convert your notes into interactive study material.
Get started for free
