Media Technologies and Communication Theories
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Questions and Answers

What has been the basic agent of change in technology during the past 30 years?

  • Television sets
  • Computers (correct)
  • Cash registers
  • Mobile phones

Which technology is mentioned as having the ability to easily manipulate images and videos?

  • CD players
  • Multimedia computers (correct)
  • Cash machines
  • Smart mobile phones

How are electronic highways described in comparison to concrete highways in the text?

  • They are less efficient
  • They are replacing concrete highways (correct)
  • They are narrower
  • They are more congested

Which technology is NOT mentioned as having an impact on communication in the 20th century?

<p>Microchips (A)</p> Signup and view all the answers

According to Innis Harold (1950), what did he mention in his theory of technological determinism?

<p>Communication technologies determine the forms of social organizations and characteristics of society. (C)</p> Signup and view all the answers

What is the impact of communication technologies on society according to the text?

<p>Communication technologies have enhanced intercultural and inter-societal connectivity. (D)</p> Signup and view all the answers

How do recent developments in communication technologies relate to late nineteenth and early twentieth-century innovations?

<p>Recent developments are a continuation and product of past innovations. (B)</p> Signup and view all the answers

How does Brian Arthur (2009) describe the evolution of new technologies?

<p>New technologies build on existing ones in a process involving variation, selection, and retention. (B)</p> Signup and view all the answers

What is the main purpose of mass media according to the text?

<p>To create awareness among the masses (C)</p> Signup and view all the answers

How have new information technologies impacted communication, as stated in the text?

<p>They have revolutionized information transmission (A)</p> Signup and view all the answers

What characterizes mass media based on the text?

<p>It is used to transmit information to a large audience (A)</p> Signup and view all the answers

How has technology influenced media influence according to the text?

<p>It has amplified media influence in economic and social areas (D)</p> Signup and view all the answers

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