5 Questions
What caused a significant increase in the sales of Hush Puppies in 1994-1995?
A New York Stylist mentioned that young kids in New York clubs were wearing the brand
What strategy did the Blair Witch Project movie use to create speculation about the story?
Creating a website and spreading rumors about the story
What made the promotional techniques used for the Blair Witch Project unique for that time?
The use of a website to promote the movie was new
What effect did the shaking cameras throughout the Blair Witch Project movie have?
Added to the mystique of the movie
What was the impact of the New York Stylist's mention of Hush Puppies on the brand's sales?
The sales of the brand increased four times over within a year
Test your knowledge of media manipulation and power dynamics with this quiz on clickbait and legitimate power. Learn about the tactics used to maximize reader engagement and the sources of power granted by social arrangements.
Make Your Own Quizzes and Flashcards
Convert your notes into interactive study material.
Get started for free
