Media and Information Literacy - Quarter 4 Module 9
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Questions and Answers

What does citizen journalism involve?

  • Gathering and reporting news by people who have no experience
  • Professional journalists reporting with advanced technology
  • Gathering and reporting news by non-professional individuals (correct)
  • Gathering and reporting news by untrained individuals

Which statement about social media and tourism is true?

  • People use social media to effectively promote tourism. (correct)
  • Social media is only used for personal communication.
  • Social media does not play a role in tourism.
  • Tourism is not affected by online interactions.

What is one effect of e-commerce as mentioned?

  • It is irrelevant in modern business practices.
  • It refers to selling products through the internet. (correct)
  • It limits the variety of products available to consumers.
  • It can only be conducted through physical stores.

Which condition is necessary for citizen journalists to capture news effectively?

<p>They can capture news as it happens, wherever it occurs. (D)</p> Signup and view all the answers

Which of the following statements is false regarding the internet's role in empowering people?

<p>It has no significant effect on personal development. (B)</p> Signup and view all the answers

What does the quote 'Content is fire. Social media is gasoline' imply?

<p>Social media embellishes the effectiveness of content. (B)</p> Signup and view all the answers

How has the internet affected the accessibility of information?

<p>Information is more accessible than ever. (C)</p> Signup and view all the answers

Which statement correctly reflects the role of media in democracy?

<p>Media should provide unbiased information to empower citizens. (B)</p> Signup and view all the answers

What role did the author play during the national elections?

<p>Photographer for a college newspaper (C)</p> Signup and view all the answers

What is forbidden on election day based on the author's experience?

<p>Campaigning by candidates (C)</p> Signup and view all the answers

How does the author describe their feeling while using the camera?

<p>Empowered like a superhero (C)</p> Signup and view all the answers

Which of the following best defines citizen journalism according to the content?

<p>The engagement of ordinary people in news reporting. (A)</p> Signup and view all the answers

What is a key characteristic of citizen journalism as mentioned in the content?

<p>It often addresses gaps in professional journalism. (A)</p> Signup and view all the answers

What technology is associated with the empowerment of citizen journalism?

<p>Modern technology and connectivity (B)</p> Signup and view all the answers

Which of the following is NOT mentioned as a goal of citizen journalism?

<p>Enhancing professional news reporting (C)</p> Signup and view all the answers

What did the author feel was significant about their photograph-taking during the elections?

<p>It could influence public opinion. (D)</p> Signup and view all the answers

What is the return rate for every US$1 donated according to the impact-driven model?

<p>US$560 (A)</p> Signup and view all the answers

What was the cost per problem solved for rural communities in the 2018-19 period?

<p>US$450 (D)</p> Signup and view all the answers

What percentage of problems reported by rural communities typically get solved?

<p>10% (D)</p> Signup and view all the answers

What was the aim of the workshop held in Mumbai in September 2017?

<p>To develop technological solutions (D)</p> Signup and view all the answers

What experience did participants report from the workshop according to Rishabh Kathotia?

<p>Experiencing a sense of accomplishment (A)</p> Signup and view all the answers

How many impact reports has CGNet Swara received in the last 10 years?

<p>700 (A)</p> Signup and view all the answers

What was the proposed reduction in cost per impact aimed for by CGNet Swara?

<p>US$45 (A)</p> Signup and view all the answers

What issue was highlighted regarding rural government officers during the workshop?

<p>They were uncomfortable handling calls from urban participants. (A)</p> Signup and view all the answers

What is a major consequence of the pandemic on traditional media outlets?

<p>Layoffs and pay cuts (A)</p> Signup and view all the answers

Which of the following is NOT mentioned as a means of online selling during the pandemic?

<p>Etsy (B)</p> Signup and view all the answers

How have e-commerce platforms changed during the pandemic according to the content?

<p>They have quickly transitioned from traditional shopping. (C)</p> Signup and view all the answers

What does the document suggest about citizen journalism?

<p>It empowers individuals to utilize media platforms. (A)</p> Signup and view all the answers

What forced consumers to shift to e-commerce platforms during the pandemic?

<p>The closure of traditional shopping venues. (D)</p> Signup and view all the answers

What does the phrase 'pasabuy' refer to in the context of online selling?

<p>A delivery service for small purchases. (C)</p> Signup and view all the answers

What significant change occurred in the e-commerce industry due to quarantine guidelines?

<p>A rapid increase in online transactions. (D)</p> Signup and view all the answers

Which of the following best describes the impact of the COVID-19 pandemic on small enterprises?

<p>It provided opportunities through online selling. (A)</p> Signup and view all the answers

What is essential for online sellers to attract and retain customers?

<p>Consistent and high-quality products (B)</p> Signup and view all the answers

According to Mr. Gonzales, what plays a significant role in influencing customers' buying decisions?

<p>Feedback and reviews from other customers (A)</p> Signup and view all the answers

What did Mr. Uy Chan suggest about online selling compared to traditional selling?

<p>The principles behind it remain the same. (A)</p> Signup and view all the answers

What did Mr. Carbonell indicate about the future of e-commerce platforms?

<p>They will continue to grow in a post-pandemic society. (B)</p> Signup and view all the answers

What does the growth of online selling platforms during the pandemic suggest about customer behavior?

<p>There was a significant shift towards online purchasing. (B)</p> Signup and view all the answers

What is indicated about referrals in relation to returning customers?

<p>They are the main source of returning customers. (D)</p> Signup and view all the answers

Which statement best reflects the potential of online sellers, according to Mr. Carbonell?

<p>There are numerous cases of significant success. (A)</p> Signup and view all the answers

What is one challenge that e-commerce platforms must address to ensure customer loyalty?

<p>Improving their service quality (A)</p> Signup and view all the answers

What natural feature is located in Barangay Sucol?

<p>Small natural hot spring ponds (A)</p> Signup and view all the answers

When do the Malakokok hot spring ponds surface?

<p>Only in the summer season (C)</p> Signup and view all the answers

What type of content does Letisha Velasco create?

<p>Makeover vlogs promoting affordable cosmetics (C)</p> Signup and view all the answers

What does Kiko Rustia primarily focus on in his vlog content?

<p>Affordable product recommendations (C)</p> Signup and view all the answers

Which vlogger's content includes discussions about natural disaster aid?

<p>Basel Manadil (C)</p> Signup and view all the answers

What does Mimiyuuuh discuss in her travel vlog?

<p>Fashion choices from Lazada (B)</p> Signup and view all the answers

What type of vlogger is Andi Eigenmann based on her content about Siargao?

<p>Travel vlogger (D)</p> Signup and view all the answers

What aspect of cooking does Betina Carlos focus on in her vlogs?

<p>Cost of production along with recipes (C)</p> Signup and view all the answers

Flashcards

Power of Media & Info

Media and information can influence people and cause change.

Citizen Journalism

Gathering and reporting news by people not trained journalists.

Online Selling

Selling products/services via the internet.

Social Media's Role in Tourism

Social media is used to promote tourism destinations, hobbies, and businesses.

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Media as Watchdog

Media's role in scrutinizing power and public interest.

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E-commerce

Buying and selling online; using internet for business.

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Internet Empowerment

Internet provides tools and access to empower individuals.

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Internet as Popularizer

Internet spreads ideas and makes things well-known.

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Citizen Journalism

News gathering and reporting by non-professional journalists, often using modern technology, aiming for independent and relevant information.

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PPCRV

Parish Pastoral Council for Responsible Voting, a group ensuring fair elections.

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Election Day Restrictions

Activities like campaigning by candidates are prohibited on election days.

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Empowerment

Feelings of strength and influence, especially the power to make a difference.

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Social Media's Influence

Social media can make local events viral, amplifying citizen journalism's effects.

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Modern Technology's Role

Modern technology enables anyone to create, share, and verify media.

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Alternative News Gathering

Citizen journalism operates outside traditional media, with different goals and sources of legitimacy.

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Impact of Citizen Journalism

Citizen journalism provides independent, reliable, accurate, and relevant information crucial for democracy and development.

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Citizen Journalism Model

A model where community members report problems and professionals help solve them.

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Impact Report

A report detailing a problem solved and its effect on the community.

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Cost-Effectiveness

Measuring how efficiently and cheaply a problem-solving initiative is implemented.

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Urban Volunteer Engagement

Involving urban residents in solving problems in rural communities.

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Technological Solution

Using technology to facilitate collaboration, communication, and problem-solving between urban and rural communities.

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Pandemic's Impact

The impact of the pandemic on the ability of journalists to service their communities and the need for innovation in tools and technologies.

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CGNet Swara's Model

A Citizen Journalism Network that crowdsources problems in rural communities and facilitates solutions.

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Impact-Driven Model

A model that prioritizes the positive effects and results of a project or initiative.

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Media Revenue Freefall

Media companies are experiencing significant declines in revenue despite increased website visits and user interest.

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Online Selling Phenomenon

A surge in online business activities, particularly during the pandemic, enabled by virtual marketplaces and platforms like Lazada, Shopee.

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E-commerce Growth

Increased use of online platforms for buying and selling during the pandemic, replacing traditional shopping channels.

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Citizen Journalism

Regular people reporting news, not professional journalists, empowering communities.

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New Journalism Model

Media needs to focus on the impact it has on its target audiences within communities, not just page views.

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Online Businesses

Small and large businesses using online platforms for selling and reaching clients.

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Impact Metrics

New measurement methods emphasizing the positive effects a news organization has on a community – rather than website views or advertising.

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Pandemic's Influence

The COVID-19 pandemic significantly affected several industries and accelerated the adoption of digital solutions, specifically in online retail.

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Online Selling Quality

Online sellers need consistent, high-quality products to succeed.

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Customer Feedback

Customer opinions and reviews are crucial for online businesses' success.

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E-commerce Collaboration

Online businesses need to work well together to provide better services.

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'New Normal' Challenges

The pandemic forced online sellers to adjust and improve their services.

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Online Selling Potential

Online selling offers huge opportunities, potentially leading to wealth.

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Customer Behavior During Pandemic

Consumer behavior significantly changed during the pandemic. This influenced how they bought products.

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Citizen Journalism Example

Citizen journalists share news, often going viral on social media platforms and broadcast by major news stations.

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Viral News

News stories gaining massive attention and popularity on social media.

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Will Dasovich's Vlog

A Filipino-American vlogger documenting pandemic life in America.

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Letisha Velasco's Vlog

Pangasinan vlogger promoting an affordable cosmetic line through makeovers.

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Andi Eigenmann's Vlog

Vlogger showcasing a simple lifestyle in Siargao.

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Kiko Rustia's Vlog

Vlogger reviewing and recommending reasonably priced products in the Philippines.

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Mimiyuuuh's Vlog

Social media influencer vlogging about a trip and mentioning purchases from Lazada.

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Betina Carlos' Vlog

Vlogger sharing a red velvet cake recipe and its cost.

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Basel Manadil's Vlog

Positive vlogger reviewing Philippines and helping aid victims.

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Vlogger Role Classification

Categorizing vloggers based on their content's purpose (watchdog, tourism promoter, or commerce influencer).

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Study Notes

Media and Information Literacy

  • Quarter 4 - Module 9: The Power of Media and Information
  • Most Essential Learning Competency: Cite an example of an issue showing the power of media and information to affect change.
  • Objectives:
    • Explain the opportunities provided by the internet to empower people.
    • Discuss the effects of the internet as a popularizing agent.
    • Cite personal experiences on the effects of the power of media and information.
    • Promote a local tourist destination, hobby, or business through social media.
  • What I Know (True/False):
    • A citizen journalist must be equipped with high-end cameras to tell news. (False)
    • Online selling started during the pandemic. (True)
    • People become effective agents in promoting tourism through social media. (True)
    • Being a watchdog is one of the roles of media in a democratic country. (True)
    • E-commerce can be seen even in Facebook. (True)
    • Citizen journalism involves the gathering and reporting of news by people who are trained as professional journalists. (False)
    • Citizen journalists have the advantage of capturing news where it happens and as it happens. (True)
    • Social media has nothing to do with tourism. (False)
    • E-commerce refers to products being sold through the internet. (True)
    • Community problems and complaints are normal content of citizen journalists' reports. (True)
  • Module 9: The Power of Media and Information (Content is fire, social media is gasoline):
    • Social media is a powerful tool for information dissemination.
    • Media empowers people to improve themselves and make an impact.
    • Individuals can utilize media's power to share information and create change.
  • What's New (What's on a Wall?, Citizen Journalism):
    • Graffiti on walls can be an expression of opinion & identity.
    • Citizen journalism is the gathering and reporting of news by individuals who are not professional journalists.
    • Citizen journalists can empower individuals through media.
  • Impact-Driven Journalism During Pandemic:
    • Citizen journalism played a crucial role in addressing community issues during the pandemic.
    • A citizen journalism model was successfully implemented to measure impact on community change.
  • Online Selling Phenomenon:
    • E-commerce platforms have seen a significant rise during the pandemic.
    • Products like groceries, medical items, and ready-to-eat food are popular online purchases.
  • Transitioning from traditional shopping methods to online:
    • Many businesses implemented online services during the pandemic to connect with their customers.
    • Delivery services became crucial for many businesses to adapt to online sales.
  • Assessment:
    • Vloggers can be categorized as watchdogs, tourism promoters, or commerce influencers.
  • Additional Activities:
    • There's great power in media and individuals using media as a tool.

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Media and Information Literacy PDF

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Explore the impact of media and information in our society through this engaging quiz. You'll analyze how the internet empowers individuals, the effects of media as a change agent, and effective promotion of local businesses. Get ready to validate your understanding with true/false questions on citizen journalism and e-commerce.

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